{"id":17104,"date":"2017-02-10T08:00:03","date_gmt":"2017-02-10T05:00:03","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=16660\/"},"modified":"2022-12-05T10:30:20","modified_gmt":"2022-12-05T07:30:20","slug":"3-misconceptions-about-mobile-marketing","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/","title":{"rendered":"How To Overcome The Misconceptions About Mobile Marketing?"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft wp-image-10468\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-251214-mobil-pazarlamada-3-yanlis-fikir-300.jpg\" alt=\"Mobil pazarlama hakk\u0131ndaki 3 yanl\u0131\u015f fikir\" width=\"263\" height=\"221\" \/><\/p>\n<p>Almost everybody knows the advantages provided by mobile technologies to the companies. However, despite all the developments and the increase in investments to the mobile sector, still, some people and <a href=\"https:\/\/blog.mobiroller.com\/en\/mobile-app-marketing-tips-for-small-businesses\/\">businesses<\/a> have<strong> mobile marketing misconceptions<\/strong>.<\/p>\n<p>These mistakes that focus on especially mobile industry\u2019s effect and investment costs cause companies to deprive of mobile investments\u2019 comeback.\u00a0 Moreover, unlike the enterprises that started to form their marketing and advertisement investments on mobile almost in every sector, companies, which refrain from mobile, lose their competitive advantages.<\/p>\n<h1 style=\"text-align: center;\">Misconceptions of mobile marketing<\/h1>\n<p>As <a href=\"https:\/\/blog.mobiroller.com\/en\/\">MobiRoller<\/a>, we compiled misconceptions about mobile marketing.<\/p>\n<h2><!--more--><span style=\"font-size: 20px;\"><strong>1. Our customers do not connect to the internet via mobile devices<\/strong><\/span><\/h2>\n<p>Many companies and managers fall into a false belief that their <a href=\"https:\/\/blog.mobiroller.com\/en\/how-to-attract-users-to-your-app\/\">customers <\/a>do not use mobile internet. In a study including companies that do not invest on mobile, the reason for that disposition is indicated as customer\u2019s lack of interest with 56% rate.<\/p>\n<p>However, according to the studies, there are approximately 2 billion smartphone users in the world. 80% of these are also mobile internet users. It is expected for smartphone user number to reach 3 billion by 2016. All these statistics indicate that it is a <a href=\"https:\/\/blog.mobiroller.com\/en\/mistakes-to-avoid-while-creating-an-app-for-the-first-time\/\">mistake<\/a> for companies to think that customers do not show an interest in mobile investments. Also, it is a known fact that especially young users, called Generation Y, are almost addicted to the mobile, and they satisfy their needs including daily ones via mobile devices.<\/p>\n<h2><span style=\"font-size: 20px;\"><strong>2. Mobile is not essential for our sector<\/strong><\/span><\/h2>\n<p>Even though it is widely known that investing in mobile <a href=\"https:\/\/blog.mobiroller.com\/en\/new-trends-in-mobile-app-marketing\/\">marketing<\/a> is important for every industry, it can be wrong to think that some sectors are not affected by these kinds of technological developments.<\/p>\n<p>Even though there are company holders who support this idea, we can say that customers do not agree with them because studies show that customers primarily use their mobile devices for searching brands and products or making complaints. Companies standing by their clients in any situation with their mobile apps can be one step ahead in the sector. Therefore, those thinking that mobile is unnecessary in sector blend into the background in rivalry without being aware of the situation.<\/p>\n<h2><span style=\"font-size: 20px;\"><strong>3. Mobile marketing is a very expensive investment<\/strong><\/span><\/h2>\n<p>One of the unreasonable fear for companies who believe the necessity of mobile is its costliness. Due to the lack of technical knowledge, companies, who think that this investment will cost a lot, can understand that this fear is for nothing thanks to MobiRoller.<\/p>\n<p><span style=\"font-size: 18px;\">Related post:\u00a0<a href=\"\/?page_id=18659\">How much should it cost to hire an app developer?<\/a><\/span><\/p>\n<p>MobiRoller that enables you to satisfy your any need without any technical knowledge and with a highly affordable cost help you to have your place in the mobile world with various choices fit in your job.<\/p>\n<p>With its powerful substructure, MobiRoller helps you to create your mobile app in the most efficient way. You can create your mobile app easily in a few minutes with MobiRoller\u2019s user-friendly interface without needing technical information. Visit our website and <a href=\"https:\/\/my.mobiroller.com\/Register\">start creating your mobile app <\/a>as soon as possible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Almost everybody knows the advantages provided by mobile technologies to the companies. However, despite all the developments and the increase in investments to the mobile sector, still, some people and businesses have mobile marketing misconceptions. These mistakes that focus on especially mobile industry\u2019s effect and investment costs cause companies to deprive of mobile investments\u2019 comeback.\u00a0 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1309],"tags":[1316,1404,1406,1403,1405],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Truth About Mobile Marketing - 3 Misconceptions You NEED To Know - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"description\" content=\"Most marketers know that mobile marketing is powerful, but they don&#039;t always understand how to use it effectively or why. Here are the three biggest misconceptions about mobile marketing and what you need to know.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Truth About Mobile Marketing - 3 Misconceptions You NEED To Know - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Most marketers know that mobile marketing is powerful, but they don&#039;t always understand how to use it effectively or why. Here are the three biggest misconceptions about mobile marketing and what you need to know.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-10T05:00:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-05T07:30:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-251214-mobil-pazarlamada-3-yanlis-fikir-300.jpg\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/en\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"How To Overcome The Misconceptions About Mobile Marketing?\",\"datePublished\":\"2017-02-10T05:00:03+00:00\",\"dateModified\":\"2022-12-05T07:30:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\"},\"wordCount\":512,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/en\/#organization\"},\"keywords\":[\"mobile app\",\"mobile devices\",\"mobile investment\",\"mobile marketing\",\"wrong ideas\"],\"articleSection\":[\"General\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\",\"url\":\"https:\/\/blog.mobiroller.com\/en\/3-misconceptions-about-mobile-marketing\/\",\"name\":\"The Truth About Mobile Marketing - 3 Misconceptions You NEED To Know - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/en\/#website\"},\"datePublished\":\"2017-02-10T05:00:03+00:00\",\"dateModified\":\"2022-12-05T07:30:20+00:00\",\"description\":\"Most marketers know that mobile marketing is powerful, but they don't always understand how to use it effectively or why. 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