{"id":11027,"date":"2015-05-08T10:00:01","date_gmt":"2015-05-08T07:00:01","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=11027"},"modified":"2015-05-08T10:00:01","modified_gmt":"2015-05-08T07:00:01","slug":"mobil-uygulamaniz-icin-4-etkili-pazarlama-stratejisi","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulamaniz-icin-4-etkili-pazarlama-stratejisi\/","title":{"rendered":"Mobil uygulaman\u0131z i\u00e7in 4 etkili pazarlama stratejisi"},"content":{"rendered":"

\"MobilMobil uygulama sekt\u00f6r\u00fcn\u00fc ara\u015ft\u0131rd\u0131ktan ve rakiplerinizin mobil d\u00fcnyada uzun s\u00fcredir var olduklar\u0131n\u0131 g\u00f6rd\u00fckten sonra siz de bir uygulama geli\u015ftirmeye karar verdiniz. Rakiplerinizin elinizden ald\u0131\u011f\u0131 kullan\u0131c\u0131lar\u0131 geri kazanmak ve hedef kitlenizi geni\u015fletmek i\u00e7in detayl\u0131 ara\u015ft\u0131rmalar yapt\u0131n\u0131z, sa\u011flayaca\u011f\u0131n\u0131z faydalar\u0131 belirlediniz ve kusursuz bir mobil uygulama<\/b> geli\u015ftirdiniz. Ancak kullan\u0131c\u0131lar\u0131n sizden haberdar olmas\u0131 i\u00e7in t\u00fcm bu \u00e7al\u0131\u015fmalar yeterli olmayabilir.<\/p>\n

Mobil uygulaman\u0131z\u0131 geni\u015f kitlelerle bulu\u015fturmak i\u00e7in etkin bir dijital pazarlama \u00e7al\u0131\u015fmas\u0131 y\u00fcr\u00fctmeniz gerekiyor. Pazarlama \u00e7al\u0131\u015fmalar\u0131 sayesinde rakiplerinize fark atabilir, kullan\u0131c\u0131larla ileti\u015fim kurabilir, gelirlerinizi art\u0131rabilir ve uygulama ma\u011fazalar\u0131nda \u00fcst s\u0131ralarda yer alabilirsiniz. Peki, mobil uygulaman\u0131z\u0131 t\u00fcm d\u00fcnyaya duyuracak pazarlama \u00e7al\u0131\u015fmalar\u0131 neler olabilir? MobiRoller<\/em> olarak firman\u0131z\u0131n i\u015fine yarayacak \u00f6nemli ipu\u00e7lar\u0131n\u0131 sizler i\u00e7in derledik\u2026<\/p>\n

1. Sosyal medya platformlar\u0131ndan faydalan\u0131n<\/b><\/h2>\n

Mobil uygulaman\u0131z\u0131n tan\u0131t\u0131m ve pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131 sosyal medya platformlar\u0131ndan y\u00fcr\u00fcterek geni\u015f kitlelerle bulu\u015fabilirsiniz. Hedef kitlenizin en aktif oldu\u011fu sosyal medya kanallar\u0131n\u0131 belirlemeniz ve mobil uygulaman\u0131zla ilgili bilgileri bu mecralardan sunman\u0131z son derece \u00f6nemli. Ayn\u0131 zamanda kullan\u0131c\u0131lar\u0131n mobil uygulaman\u0131zla ilgili y\u00f6neltti\u011fi sorular\u0131 cevaplayabilir, yapt\u0131\u011f\u0131n\u0131z i\u015fe y\u00f6nelik kampanyalar\u0131 bu platformlardan y\u00fcr\u00fctebilir ve bu sayede takip\u00e7i kitlenizi de geni\u015fletebilirsiniz.<\/p>\n

2. Faydal\u0131 bir mobil uygulama geli\u015ftirin<\/b><\/h2>\n

Mobil uygulaman\u0131z\u0131n pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131 ba\u015far\u0131l\u0131 bir \u015fekilde y\u00fcr\u00fctmeniz yeterli olmayabilir. E\u011fer geli\u015ftirdi\u011finiz uygulama ki\u015filerin ihtiya\u00e7lar\u0131na y\u00f6nelik de\u011filse, ilgilerini \u00e7ekmeyebilir ve kullan\u0131c\u0131lar taraf\u0131ndan talep edilmeyebilir. Dolay\u0131s\u0131yla mobil uygulaman\u0131z\u0131n \u00f6zg\u00fcn olmas\u0131n\u0131 ve hedef kitlenizin beklentileriyle uyu\u015fmas\u0131n\u0131 sa\u011flay\u0131n. Mobil web sitenizin birebir kopyas\u0131 olan bir mobil uygulama geli\u015ftirmeniz kullan\u0131c\u0131lar\u0131n\u0131z\u0131 tatmin etmeyece\u011fi gibi, pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131z\u0131n da ba\u015far\u0131s\u0131z olmas\u0131n\u0131 sa\u011flayabilir. Mobil uygulaman\u0131z i\u00e7in yarat\u0131c\u0131 \u00e7\u00f6z\u00fcmler \u00fcreterek, kullan\u0131c\u0131lara sa\u011flayaca\u011f\u0131n\u0131z fayday\u0131 net bir \u015fekilde belirlemeniz son derece \u00f6nemli.<\/p>\n

3. Blog sayfalar\u0131n\u0131 kullan\u0131n<\/b><\/h2>\n

Mobil kullan\u0131c\u0131lar\u0131n dikkatini \u00e7ekmek ve mobil uygulaman\u0131z\u0131n tan\u0131t\u0131m\u0131n\u0131 yapmak istiyorsan\u0131z ba\u015fvuraca\u011f\u0131n\u0131z bir di\u011fer y\u00f6ntem blog sayfas\u0131 olu\u015fturmak olabilir. Mobil uygulaman\u0131zla ilgili detayl\u0131 yaz\u0131lar yazabilir, uygulaman\u0131n sa\u011flayaca\u011f\u0131 fayday\u0131 blog okuyucular\u0131n\u0131za aktarabilir ve call to action\u2019lar kullanarak uygulaman\u0131z\u0131n indirilmesini sa\u011flayabilirsiniz.<\/p>\n

Bunun yan\u0131 s\u0131ra, farkl\u0131 blog sayfalar\u0131nda yer alarak pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za destek vermeniz de m\u00fcmk\u00fcn. Hedef kitlenizin takip etti\u011fi blog sayfalar\u0131n\u0131 belirleyerek, blog sahipleriyle ileti\u015fime ge\u00e7ip mobil uygulaman\u0131z\u0131 anlatan yaz\u0131lar\u0131 blog\u2019larda yay\u0131mlayabilirsiniz. \u00d6zellikle teknoloji odakl\u0131 blog sayfalar\u0131n\u0131 tercih ederek sad\u0131k blog okuyucular\u0131n\u0131n dikkatini \u00e7ekebilir, indirilme oran\u0131n\u0131z\u0131 art\u0131rabilirsiniz.<\/p>\n

4. Sosyal medya reklamlar\u0131n\u0131 tercih edin<\/b><\/h2>\n

Mobil uygulaman\u0131za y\u00f6nelik pazarlama \u00e7al\u0131\u015fmalar\u0131ndan bir di\u011feri ise sosyal medya kanallar\u0131 \u00fczerinden reklam vermek. \u00d6zellikle Twitter ve Facebook reklamlar\u0131 hedefledi\u011finiz m\u00fc\u015fteri kitlesine ula\u015fmak a\u00e7\u0131s\u0131ndan olduk\u00e7a ba\u015far\u0131l\u0131 olabilir. Bu reklamlara yat\u0131r\u0131m yaparak mobil uygulaman\u0131zla ilgili olan kitlenin k\u0131sa s\u00fcrede sizden haberdar olmas\u0131n\u0131 sa\u011flayabilir ve mobil uygulaman\u0131z\u0131 indirmeleri i\u00e7in onlar\u0131 y\u00f6nlendirebilirsiniz.<\/p>\n

Mobil uygulaman\u0131z\u0131n tan\u0131t\u0131m ve pazarlama faaliyetlerini y\u00fcr\u00fct\u00fcrken siz de bahsetti\u011fimiz ipu\u00e7lar\u0131ndan faydalanabilirsiniz. E\u011fer hala bir mobil uygulamaya sahip de\u011filseniz, mobil d\u00fcnyaya MobiRoller ile ad\u0131m atabilirsiniz. MobiRoller ile uygulaman\u0131z\u0131 \u00fccretsiz olarak olu\u015fturmaya hemen ba\u015flay\u0131n<\/a>, mobil d\u00fcnyada siz de gecikmeden yerinizi al\u0131n\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"

Mobil uygulama sekt\u00f6r\u00fcn\u00fc ara\u015ft\u0131rd\u0131ktan ve rakiplerinizin mobil d\u00fcnyada uzun s\u00fcredir var olduklar\u0131n\u0131 g\u00f6rd\u00fckten sonra siz de bir uygulama geli\u015ftirmeye karar verdiniz. Rakiplerinizin elinizden ald\u0131\u011f\u0131 kullan\u0131c\u0131lar\u0131 geri kazanmak ve hedef kitlenizi geni\u015fletmek i\u00e7in detayl\u0131 ara\u015ft\u0131rmalar yapt\u0131n\u0131z, sa\u011flayaca\u011f\u0131n\u0131z faydalar\u0131 belirlediniz ve kusursuz bir mobil uygulama geli\u015ftirdiniz. Ancak kullan\u0131c\u0131lar\u0131n sizden haberdar olmas\u0131 i\u00e7in t\u00fcm bu \u00e7al\u0131\u015fmalar yeterli olmayabilir. […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[54,627,353,553,216,175],"yoast_head":"\nMobil uygulaman\u0131z i\u00e7in 4 etkili pazarlama stratejisi - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulamaniz-icin-4-etkili-pazarlama-stratejisi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil uygulaman\u0131z i\u00e7in 4 etkili pazarlama stratejisi - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Mobil uygulama sekt\u00f6r\u00fcn\u00fc ara\u015ft\u0131rd\u0131ktan ve rakiplerinizin mobil d\u00fcnyada uzun s\u00fcredir var olduklar\u0131n\u0131 g\u00f6rd\u00fckten sonra siz de bir uygulama geli\u015ftirmeye karar verdiniz. Rakiplerinizin elinizden ald\u0131\u011f\u0131 kullan\u0131c\u0131lar\u0131 geri kazanmak ve hedef kitlenizi geni\u015fletmek i\u00e7in detayl\u0131 ara\u015ft\u0131rmalar yapt\u0131n\u0131z, sa\u011flayaca\u011f\u0131n\u0131z faydalar\u0131 belirlediniz ve kusursuz bir mobil uygulama geli\u015ftirdiniz. Ancak kullan\u0131c\u0131lar\u0131n sizden haberdar olmas\u0131 i\u00e7in t\u00fcm bu \u00e7al\u0131\u015fmalar yeterli olmayabilir. 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Rakiplerinizin elinizden ald\u0131\u011f\u0131 kullan\u0131c\u0131lar\u0131 geri kazanmak ve hedef kitlenizi geni\u015fletmek i\u00e7in detayl\u0131 ara\u015ft\u0131rmalar yapt\u0131n\u0131z, sa\u011flayaca\u011f\u0131n\u0131z faydalar\u0131 belirlediniz ve kusursuz bir mobil uygulama geli\u015ftirdiniz. Ancak kullan\u0131c\u0131lar\u0131n sizden haberdar olmas\u0131 i\u00e7in t\u00fcm bu \u00e7al\u0131\u015fmalar yeterli olmayabilir. 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