{"id":11837,"date":"2015-09-23T09:32:22","date_gmt":"2015-09-23T06:32:22","guid":{"rendered":"https:\/\/blog.mobiroller.com\/tr\/?p=11837"},"modified":"2015-09-23T09:32:22","modified_gmt":"2015-09-23T06:32:22","slug":"mobil-uygulamaniz-icin-etkili-anlik-bildirimler-olusturmanin-ipuclari","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulamaniz-icin-etkili-anlik-bildirimler-olusturmanin-ipuclari\/","title":{"rendered":"Mobil uygulaman\u0131z i\u00e7in etkili anl\u0131k bildirimler olu\u015fturman\u0131n ipu\u00e7lar\u0131"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignleft size-full wp-image-11838\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-170915-anlik-bildirim-1-300.jpg\" alt=\"Mobil uygulaman\u0131z i\u00e7in etkili anl\u0131k bildirimler olu\u015fturman\u0131n ipu\u00e7lar\u0131\" width=\"300\" height=\"225\" \/>Ara\u015ft\u0131rmalar; e-posta kampanyalar\u0131nda a\u00e7\u0131lma oranlar\u0131 y\u00fczde 3 veya 4\u2019lerde kal\u0131rken, anl\u0131k bildirimlerin (push notification) y\u00fczde 97\u2019sinin kullan\u0131c\u0131lara ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Bu da anl\u0131k bildirimlerin son kullan\u0131c\u0131lara ula\u015fmak isteyenler i\u00e7in son derece \u00f6nemli bir etkile\u015fim arac\u0131 olabilece\u011finin a\u00e7\u0131k bir ispat\u0131. <\/span><\/p>\n<p>Anl\u0131k bildirimler, kullan\u0131c\u0131lara kolay ve etkili bir \u015fekilde mesajlar\u0131n\u0131 ula\u015fmalar\u0131 bak\u0131m\u0131ndan son derece yararl\u0131 olabilir; fakat tek avantaj\u0131 bu de\u011fil. Anl\u0131k bildirimler ayr\u0131ca, marka bilinirli\u011fi ve uygulaman\u0131n tekrar a\u00e7\u0131lma oranlar\u0131n\u0131 art\u0131rma gibi olumlu ek yararlar da sa\u011flayabiliyor.<\/p>\n<p>Uygulaman\u0131z i\u00e7in g\u00f6nderdi\u011finiz anl\u0131k bildirimlerinizin s\u0131k\u0131c\u0131 ya da istenmeyen iletilere d\u00f6n\u00fc\u015fmemesi i\u00e7in, daha etkili anl\u0131k bildirimler olu\u015fturman\u0131n \u00f6nemli ipu\u00e7lar\u0131n\u0131 sizler i\u00e7in haz\u0131rlad\u0131k&#8230;<!--more--><\/p>\n<h2><b>Anl\u0131k bildirimler i\u00e7in do\u011fru zamanlama<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Anl\u0131k bildirimler son derece etkili ve kullan\u0131c\u0131lar i\u00e7in de faydal\u0131 olabilir fakat hemen hemen her konuda oldu\u011fu gibi anl\u0131k bildirimlerde de zamanlama \u00e7ok \u015fey ifade ediyor. \u00d6rne\u011fin, sabah\u0131n \u00e7ok erken bir saatinde anl\u0131k bildirim sesiyle g\u00f6zlerini a\u00e7an bir kullan\u0131c\u0131n\u0131n; asl\u0131nda ka\u00e7\u0131rmayaca\u011f\u0131 bir f\u0131rsat\u0131 de\u011ferlendirme ihtimali de d\u00fc\u015febilir.<\/span><\/p>\n<p>Di\u011fer taraftan, mobil uygulaman\u0131z\u0131n potansiyel m\u00fc\u015fterilerini iyi tan\u0131man\u0131z size, bildirimlerinizi onlar i\u00e7in en uygun saatlerde g\u00f6nderme olana\u011f\u0131 sunar. \u00d6rne\u011fin genellikle kullan\u0131c\u0131lara anl\u0131k bildirim g\u00f6ndermek i\u00e7in g\u00fcnd\u00fcz ve \u00e7al\u0131\u015fma saatlerini se\u00e7meniz daha uygun kabul edilir. Di\u011fer yandan sizin hedef kitlenizin daha aktif olduklar\u0131 saatleri inceleyerek sizin i\u00e7in en do\u011fru bildirim zamanlar\u0131n\u0131 da belirleyebilirsiniz.<\/p>\n<h2><b>Anl\u0131k bildirimleriniz ile kullan\u0131c\u0131lar\u0131 etkile\u015fime y\u00f6neltme<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131lara daima, onlar\u0131n ilgilenece\u011fi bildirimler g\u00f6ndermeniz gerekir. Fakat kullan\u0131c\u0131lar\u0131n bildirimi g\u00f6r\u00fcp ge\u00e7meleri her zaman i\u00e7in en iyi sonu\u00e7 olmayabilir. Daha y\u00fcksek bir yarar elde etmeniz i\u00e7in, kullan\u0131c\u0131lar\u0131n\u0131z\u0131 bir aksiyona y\u00f6nlendirmeniz ve onlar\u0131 etkile\u015fim kurmaya y\u00f6neltmenizde b\u00fcy\u00fck yarar var. Bunun i\u00e7in ise, bildirim i\u00e7erisinde ne yapmalar\u0131 gerekti\u011fini a\u00e7\u0131k bir \u015fekilde ifade etmi\u015f olman\u0131z da son derece \u00f6nemli.<\/span><\/p>\n<h2><b>Bildirimlerinizi dengeli bir s\u0131kl\u0131kta g\u00f6nderin<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Uygulaman\u0131z i\u00e7in etkili bir anl\u0131k bildirim stratejisi geli\u015ftirirken, bildirimlerinizi g\u00f6nderme s\u0131kl\u0131\u011f\u0131n\u0131z\u0131n \u2018dengeli\u2019 olmas\u0131na \u00f6zen g\u00f6stermeniz son derece \u00f6nemli. Bu nedenle, uygulaman\u0131z i\u00e7in bildirim s\u0131kl\u0131\u011f\u0131n\u0131z\u0131 belirlerken kendinize; &#8220;Ben olsam bu uygulamadan ald\u0131\u011f\u0131m bildirimlerin s\u0131kl\u0131\u011f\u0131ndan rahats\u0131z olur muydum?&#8221; diye sorman\u0131z ve e\u011fer rahats\u0131z olaca\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z, anl\u0131k bildirim iletilerinizin s\u0131kl\u0131\u011f\u0131n\u0131 azaltman\u0131zda b\u00fcy\u00fck yarar var. \u00c7\u00fcnk\u00fc \u00f6zellikle, reklam veya promosyon ama\u00e7l\u0131 anl\u0131k bildirim g\u00f6nderilerinde \u2018a\u015f\u0131r\u0131\u2019 s\u0131kl\u0131k; kullan\u0131c\u0131lar\u0131n\u0131z\u0131n uygulaman\u0131za ilgisini veya onlar i\u00e7in uygulaman\u0131z\u0131n itibar\u0131n\u0131 azaltabilir. <\/span><\/p>\n<h2><b>Bildirimlerde f\u0131rsatlar sunun<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u00d6zel indirim ve f\u0131rsatlar, bir\u00e7ok kullan\u0131c\u0131n\u0131n dikkatini ve ilgisini uygulaman\u0131za \u00e7ekebilir. Bu nedenle, mobil uygulaman\u0131z ile ilgili \u2018yeniliklerden\u2019, g\u00fcnl\u00fck f\u0131rsatlardan ya da indirimlerden kullan\u0131c\u0131lar\u0131 haberdar etmek amac\u0131yla; onlara anl\u0131k bildirim iletileri g\u00f6ndermenizde b\u00fcy\u00fck yarar var.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Payla\u015ft\u0131\u011f\u0131m\u0131z ipu\u00e7lar\u0131ndan yola \u00e7\u0131karak, siz de mobil uygulaman\u0131z i\u00e7in <\/span><span style=\"font-weight: 400;\">etkili anl\u0131k bildirimler olu\u015fturabilir ve uygulaman\u0131z\u0131 daha \u00e7ok kullan\u0131c\u0131n\u0131n indirmesini sa\u011flayabilirsiniz. <\/span><span style=\"font-weight: 400;\">Geli\u015fmi\u015f teknik \u00f6zelliklere sahip ve size en uygun uygulamay\u0131 kolayl\u0131kla geli\u015ftirebilmeniz i\u00e7in MobiRoller daima yan\u0131n\u0131zda. Gelin siz de <\/span><span style=\"font-weight: 400;\">\u00fccretsiz MobiRoller hesab\u0131n\u0131z\u0131 hemen olu\u015fturun<\/span><span style=\"font-weight: 400;\"> ve uygulama ma\u011fazalar\u0131nda yerinizi al\u0131n&#8230;<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ara\u015ft\u0131rmalar; e-posta kampanyalar\u0131nda a\u00e7\u0131lma oranlar\u0131 y\u00fczde 3 veya 4\u2019lerde kal\u0131rken, anl\u0131k bildirimlerin (push notification) y\u00fczde 97\u2019sinin kullan\u0131c\u0131lara ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Bu da anl\u0131k bildirimlerin son kullan\u0131c\u0131lara ula\u015fmak isteyenler i\u00e7in son derece \u00f6nemli bir etkile\u015fim arac\u0131 olabilece\u011finin a\u00e7\u0131k bir ispat\u0131. Anl\u0131k bildirimler, kullan\u0131c\u0131lara kolay ve etkili bir \u015fekilde mesajlar\u0131n\u0131 ula\u015fmalar\u0131 bak\u0131m\u0131ndan son derece yararl\u0131 olabilir; fakat tek [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[110,54,293],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobil uygulaman\u0131z i\u00e7in etkili anl\u0131k bildirimler olu\u015fturman\u0131n ipu\u00e7lar\u0131 - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulamaniz-icin-etkili-anlik-bildirimler-olusturmanin-ipuclari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil uygulaman\u0131z i\u00e7in etkili anl\u0131k bildirimler olu\u015fturman\u0131n ipu\u00e7lar\u0131 - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Ara\u015ft\u0131rmalar; e-posta kampanyalar\u0131nda a\u00e7\u0131lma oranlar\u0131 y\u00fczde 3 veya 4\u2019lerde kal\u0131rken, anl\u0131k bildirimlerin (push notification) y\u00fczde 97\u2019sinin kullan\u0131c\u0131lara ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Bu da anl\u0131k bildirimlerin son kullan\u0131c\u0131lara ula\u015fmak isteyenler i\u00e7in son derece \u00f6nemli bir etkile\u015fim arac\u0131 olabilece\u011finin a\u00e7\u0131k bir ispat\u0131. 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