{"id":12845,"date":"2016-04-22T09:00:20","date_gmt":"2016-04-22T06:00:20","guid":{"rendered":"https:\/\/blog.mobiroller.com\/tr\/?p=12845"},"modified":"2018-02-20T10:33:17","modified_gmt":"2018-02-20T07:33:17","slug":"mobil-uygulama-tanitimi-yapmanin-9-yaratici-yolu","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulama-tanitimi-yapmanin-9-yaratici-yolu\/","title":{"rendered":"Mobil uygulama tan\u0131t\u0131m\u0131 yapman\u0131n 9 yarat\u0131c\u0131 yolu"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Mobil uygulama geli\u015ftirme fikri zihinlerde ilk olgunla\u015fmaya ba\u015flad\u0131\u011f\u0131 zamandan yay\u0131nland\u0131\u011f\u0131 ana kadar olduk\u00e7a heyecanl\u0131 olan bu s\u00fcre\u00e7, uygulamay\u0131 kullan\u0131c\u0131lar\u0131n be\u011fenisine sunmakla sonlanm\u0131yor. Mobil uygulaman\u0131n geni\u015f kitlelerce duyulabilmesi i\u00e7in ek \u00e7al\u0131\u015fmalar yapmak \u00f6nem kazan\u0131yor. Bir\u00e7ok uygulama geli\u015ftiricisi taraf\u0131ndan maliyetli ve yorucu oldu\u011fu d\u00fc\u015f\u00fcn\u00fclen tan\u0131t\u0131m faaliyetleri, asl\u0131nda mobil uygulama ba\u015far\u0131s\u0131n\u0131n bel kemi\u011fini olu\u015fturuyor. <\/span><\/p>\n<p>Mobil<span style=\"font-weight: 400;\"> uygulamalar, ma\u011fazada durduklar\u0131 yerde kullan\u0131c\u0131lar\u0131n indirmeleri i\u00e7in \u00e7ok fazla \u015fey vadetme \u015fans\u0131 bulamayabiliyor. Bu noktada uygulaman\u0131n rakiplerinden ayr\u0131\u015fmas\u0131 b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Milyonlarca mobil uygulama aras\u0131nda uygulaman\u0131z\u0131n kaybolmamas\u0131 i\u00e7in al\u0131\u015f\u0131lagelmi\u015f tan\u0131t\u0131m y\u00f6ntemleri bile bazen yeterli gelmeyebiliyor.<\/span><\/p>\n<p>Peki mobil uygulamalar\u0131n fark edilmesi i\u00e7in ne gibi s\u0131ra d\u0131\u015f\u0131 y\u00f6ntemler kullan\u0131labilir? \u0130\u015fte uygulaman\u0131z\u0131n tan\u0131t\u0131m\u0131n\u0131 yapmak i\u00e7in uygulayabilece\u011finiz 9 yarat\u0131c\u0131 yol&#8230;<!--more--><\/p>\n<h2><b>1)\u0130ndirme ba\u011flant\u0131s\u0131 payla\u015f\u0131n<\/b><\/h2>\n<p>Kullan\u0131c\u0131lar\u0131n ihtiya\u00e7 duyabilecekleri her noktada uygulaman\u0131n indirme ba\u011flant\u0131s\u0131n\u0131 payla\u015fmak, hem g\u00f6z \u00f6n\u00fcnde olmay\u0131 hem de onlar\u0131n i\u015flerini daha da kolayla\u015ft\u0131rmay\u0131 sa\u011fl\u0131yor. Uygulaman\u0131n web sitesinde, sosyal a\u011flarda ve hatta banner\u2019larda direkt uygulamay\u0131 indirmeye y\u00f6nlendiren ba\u011flant\u0131lara yer vererek uygulaman\u0131n bilinirli\u011finin artmas\u0131na da katk\u0131da bulunulabilir.<\/p>\n<h2><b>2)Video i\u00e7eri\u011fin g\u00fcc\u00fcn\u00fc kullan\u0131n<\/b><\/h2>\n<p>G\u00f6rsel kullan\u0131m\u0131n\u0131n ilgi seviyesini y\u00fcksek tutmada ne kadar \u00f6nemli oldu\u011funu \u00e7o\u011fu ki\u015fi biliyor. Ara\u015ft\u0131rmalar, \u00f6zellikle de hareketli g\u00f6rsellerin haf\u0131zada daha uzun s\u00fcre yer etti\u011fini s\u00f6yl\u00fcyor. Uygulama ma\u011fazas\u0131ndan web sitesine, YouTube kanal\u0131ndan di\u011fer sosyal a\u011flara kadar bir\u00e7ok yerde mobil uygulaman\u0131n hikayesini, i\u015flevlerini ve faydalar\u0131n\u0131 video i\u00e7eriklerle kullan\u0131c\u0131lara aktarabilir ve fark\u0131ndal\u0131k sa\u011flayabilirsiniz.<\/p>\n<h2><b>3)Uygulamay\u0131 inceleme sitelerine \u00f6nerin<\/b><\/h2>\n<p>Belli bir kitleye sahip pop\u00fcler inceleme sitelerinde mobil uygulaman\u0131z\u0131n kullan\u0131c\u0131ya sundu\u011fu deneyime dair g\u00f6r\u00fc\u015flerin yer almas\u0131, hem web sitenizin hem de uygulaman\u0131z\u0131n trafi\u011finin artmas\u0131na \u00f6n ayak olabilir. Ayr\u0131ca bu t\u00fcr platformlar\u0131 takip eden binlerce, hatta belki milyonlarca ki\u015fiye bu yolla eri\u015ferek \u00fccretsiz bir tan\u0131t\u0131m ger\u00e7ekle\u015ftirebilirsiniz.<\/p>\n<h2><b>4)SEO\u2019ya \u00f6nem verin<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Mobil uygulama aramalar\u0131 sadece uygulama ma\u011fazalar\u0131nda ger\u00e7ekle\u015fmiyor. Bunun yan\u0131 s\u0131ra kullan\u0131c\u0131lar <\/span>arama motorlar\u0131<span style=\"font-weight: 400;\"> \u00fczerinden de ilgi alanlar\u0131na y\u00f6nelik uygulamalara eri\u015febiliyorlar. Dolay\u0131s\u0131yla uygulamaya giden y\u00f6nlendirmelerde anahtar kelime optimizasyonu yapmakta b\u00fcy\u00fck fayda var. Bu yolla akl\u0131nda uygulama indirmek bile olmayan kullan\u0131c\u0131lar mobil uygulamaya dair bilin\u00e7 geli\u015ftirebilir ve uygulamay\u0131 kullanmak i\u00e7in giri\u015fimde bulunabilir.<\/span><\/p>\n<h2><b>5)G\u00f6r\u00fc\u015f isteyin<\/b><\/h2>\n<p>\u00d6zellikle sosyal a\u011flarda bir\u00e7ok ki\u015fi taraf\u0131ndan ilgiyle takip edilen fikir \u00f6nderlerinden mobil uygulama hakk\u0131nda g\u00f6r\u00fc\u015f istenebilir. Bu ki\u015filerin g\u00f6r\u00fc\u015fleri yine sosyal a\u011flar \u00fczerinde payla\u015f\u0131laca\u011f\u0131 i\u00e7in kendi takip\u00e7i kitleleri taraf\u0131ndan kolayca g\u00f6r\u00fclebilir ve mobil uygulamay\u0131 incelemeye hevesli bir kamuoyu olu\u015fturulabilir.<\/p>\n<h2><b>6)\u0130lgi \u00e7ekecek bir a\u00e7\u0131l\u0131\u015f sayfas\u0131 olu\u015fturun<\/b><\/h2>\n<p>A\u00e7\u0131l\u0131\u015f sayfalar\u0131, kullan\u0131c\u0131lar\u0131 mobil uygulamay\u0131 kullanmaya y\u00f6nlendirmede etkili bir ara\u00e7 olarak kullan\u0131labilir. Mobil uygulaman\u0131n kartviziti olarak da d\u00fc\u015f\u00fcn\u00fclebilen a\u00e7\u0131l\u0131\u015f sayfalar\u0131nda uygulama hakk\u0131nda ufak bilgilere, sosyal medyada payla\u015fmaya y\u00f6nlendirecek fark edilebilir butonlara ve indirmeye te\u015fvik edecek g\u00fc\u00e7l\u00fc bir call to action\u2019a yer vererek mobil uygulaman\u0131n tan\u0131t\u0131m\u0131 olduk\u00e7a basit bir yolla yap\u0131labilir.<\/p>\n<h2><b>7)E-posta imzan\u0131zdan faydalan\u0131n<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">G\u00fcn i\u00e7inde ka\u00e7 ki\u015fiyle <\/span>e-posta<span style=\"font-weight: 400;\"> yoluyla ileti\u015fim kurdu\u011funuz bir d\u00fc\u015f\u00fcn\u00fcn. B\u00fcy\u00fck olas\u0131l\u0131kla kimi zaman y\u00fcz y\u00fcze tan\u0131\u015fmad\u0131\u011f\u0131n\u0131z ki\u015filerle bile g\u00f6r\u00fc\u015f al\u0131\u015fveri\u015fi ger\u00e7ekle\u015ftirdi\u011finiz anlar olabiliyor. E-postan\u0131n en sonunda bulunan imza b\u00f6l\u00fcm\u00fcnde birka\u00e7 ufak ekleme yap\u0131ld\u0131\u011f\u0131nda ise tan\u0131yan ya da tan\u0131mayan bir\u00e7ok ki\u015fiye uygulama ile ilgili temel bilgiler vermek ve hatta indirmeye te\u015fvik etmek m\u00fcmk\u00fcn olabiliyor.<\/span><\/p>\n<h2><b>8)Sosyal a\u011flardan beslenin<\/b><\/h2>\n<p>Art\u0131k \u00fcnl\u00fclerden \u015firketlere, hatta belediyelere kadar herkes sosyal medyada yer al\u0131yor. Neden bir mobil uygulaman\u0131n da sosyal medya hesab\u0131 olmas\u0131n ki?<\/p>\n<p><span style=\"font-weight: 400;\">Sosyal medya; kullan\u0131c\u0131 sorunlar\u0131n\u0131 \u00e7\u00f6zebilmek, g\u00f6r\u00fc\u015f al\u0131\u015fveri\u015fi yapabilmek ve \u00fccretsiz ya da \u00e7ok az maliyetli reklamlarla potansiyel m\u00fc\u015fterilere ula\u015fabilmek i\u00e7in olduk\u00e7a uygun. Ancak sosyal a\u011flar yoluyla kullan\u0131c\u0131larla ileti\u015fime ge\u00e7erken profesyonel bir dil kullanmak ve \u00e7\u00f6z\u00fcm odakl\u0131 olmak da uygulaman\u0131n tan\u0131t\u0131m\u0131nda \u00f6nemli bir rol oynuyor.<\/span><\/p>\n<h2><b>9)Gerilla reklamlarla destekleyin<\/b><\/h2>\n<p>Hala \u00e7o\u011fu ki\u015fi ve kurumun bilmedi\u011fi veya uygulamad\u0131\u011f\u0131 gerilla reklamlar, markalar i\u00e7in en ak\u0131lda kal\u0131c\u0131 y\u00f6ntemler aras\u0131nda yer al\u0131yor. Sokaktaki bir duvara QR kod yerle\u015ftirmek, otob\u00fcs dura\u011f\u0131na bir ka\u011f\u0131t yap\u0131\u015ft\u0131rmak, markan\u0131n logosu bulunan g\u00f6zl\u00fcklerle yolda y\u00fcr\u00fcmek gibi \u00e7ok farkl\u0131 t\u00fcrde \u00e7e\u015fitlendirilebilen gerilla reklamlar \u00fccretsiz olu\u015fuyla da uygulamay\u0131 tan\u0131tmak a\u00e7\u0131s\u0131ndan son derece ak\u0131ll\u0131ca olabiliyor.<\/p>\n<p><span style=\"font-weight: 400;\">Milyonlarca mobil uygulama aras\u0131ndan s\u0131yr\u0131labilmekte tan\u0131t\u0131m yapmak olduk\u00e7a etkili olabiliyor. Ancak mobil uygulaman\u0131n be\u011feni olu\u015fturabilecek \u00f6zelliklere sahip olmas\u0131 da daha fazla kullan\u0131c\u0131ya ula\u015fabilmek a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131yor. MobiRoller, bir mobil uygulamadan beklenen hemen her \u015feyi sunabilecek kendini kan\u0131tlam\u0131\u015f bir altyap\u0131 sunuyor. E\u011fer siz de prestij sahibi bir uygulamaya sahip olmak istiyorsan\u0131z, <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/my.mobiroller.com\/Register\" target=\"_blank\" rel=\"noopener\"><strong>hemen kendi MobiRoller hesab\u0131n\u0131z\u0131 olu\u015fturabilirsiniz<\/strong><\/a>.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil uygulama geli\u015ftirme fikri zihinlerde ilk olgunla\u015fmaya ba\u015flad\u0131\u011f\u0131 zamandan yay\u0131nland\u0131\u011f\u0131 ana kadar olduk\u00e7a heyecanl\u0131 olan bu s\u00fcre\u00e7, uygulamay\u0131 kullan\u0131c\u0131lar\u0131n be\u011fenisine sunmakla sonlanm\u0131yor. Mobil uygulaman\u0131n geni\u015f kitlelerce duyulabilmesi i\u00e7in ek \u00e7al\u0131\u015fmalar yapmak \u00f6nem kazan\u0131yor. Bir\u00e7ok uygulama geli\u015ftiricisi taraf\u0131ndan maliyetli ve yorucu oldu\u011fu d\u00fc\u015f\u00fcn\u00fclen tan\u0131t\u0131m faaliyetleri, asl\u0131nda mobil uygulama ba\u015far\u0131s\u0131n\u0131n bel kemi\u011fini olu\u015fturuyor. Mobil uygulamalar, ma\u011fazada durduklar\u0131 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,501],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobil uygulama tan\u0131t\u0131m\u0131 yapman\u0131n 9 yarat\u0131c\u0131 yolu - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulama-tanitimi-yapmanin-9-yaratici-yolu\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil uygulama tan\u0131t\u0131m\u0131 yapman\u0131n 9 yarat\u0131c\u0131 yolu - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Mobil uygulama geli\u015ftirme fikri zihinlerde ilk olgunla\u015fmaya ba\u015flad\u0131\u011f\u0131 zamandan yay\u0131nland\u0131\u011f\u0131 ana kadar olduk\u00e7a heyecanl\u0131 olan bu s\u00fcre\u00e7, uygulamay\u0131 kullan\u0131c\u0131lar\u0131n be\u011fenisine sunmakla sonlanm\u0131yor. Mobil uygulaman\u0131n geni\u015f kitlelerce duyulabilmesi i\u00e7in ek \u00e7al\u0131\u015fmalar yapmak \u00f6nem kazan\u0131yor. Bir\u00e7ok uygulama geli\u015ftiricisi taraf\u0131ndan maliyetli ve yorucu oldu\u011fu d\u00fc\u015f\u00fcn\u00fclen tan\u0131t\u0131m faaliyetleri, asl\u0131nda mobil uygulama ba\u015far\u0131s\u0131n\u0131n bel kemi\u011fini olu\u015fturuyor. 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