{"id":13219,"date":"2016-07-18T09:37:43","date_gmt":"2016-07-18T06:37:43","guid":{"rendered":"https:\/\/blog.mobiroller.com\/tr\/?p=13219"},"modified":"2018-02-20T10:17:06","modified_gmt":"2018-02-20T07:17:06","slug":"z-kusagina-mobil-ile-erismek-icin-ipuclari","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/","title":{"rendered":"Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0130\u015f d\u00fcnyas\u0131n\u0131n zaman\u0131n ak\u0131\u015f\u0131na ayak uydurabilmesi i\u00e7in \u00e7ok y\u00f6nl\u00fc de\u011fi\u015fimlere a\u00e7\u0131k olmas\u0131 \u00f6nem kazan\u0131yor. Ge\u00e7mi\u015f d\u00f6nemlerdeki <\/span><span style=\"font-weight: 400;\">m\u00fc\u015fteri e\u011filimleri<\/span><span style=\"font-weight: 400;\"> ile g\u00fcn\u00fcm\u00fcz hedef kitlelerinin davran\u0131\u015f farkl\u0131l\u0131klar\u0131n\u0131 do\u011fru analiz etmek ve bu farkl\u0131l\u0131klara g\u00f6re stratejileri d\u00fczenlemek bu anlamda do\u011fru bir yakla\u015f\u0131m olabilir. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">G\u00fcn\u00fcm\u00fczde m\u00fc\u015fteri taban\u0131n\u0131n b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc, 1990\u2019larda ve 2000\u2019lerin ba\u015f\u0131nda do\u011fan \u201cZ ku\u015fa\u011f\u0131\u201d olu\u015fturuyor. Z ku\u015fa\u011f\u0131n\u0131 di\u011ferlerinden (X ve Y ku\u015faklar\u0131) ay\u0131ran en b\u00fcy\u00fck \u00f6zellik ise bu ku\u015fa\u011fa dahil olan ki\u015filerin teknolojiyi ve modern yap\u0131lar\u0131 kullanma e\u011filimlerinin daha y\u00fcksek olu\u015fu. Bu nedenle, Z ku\u015fa\u011f\u0131n\u0131 anlamak mobil d\u00fcnya i\u00e7in de b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Peki \u015firketlerin ba\u015far\u0131lar\u0131n\u0131 gelecek d\u00f6nemlere ta\u015f\u0131yabilmesi a\u00e7\u0131s\u0131ndan bu yeni ku\u015fa\u011f\u0131 kazanmas\u0131 i\u00e7in ne gibi noktalara dikkat etmeleri gerekiyor? \u0130\u015fte yeni nesli anlamak i\u00e7in baz\u0131 ipu\u00e7lar\u0131\u2026<\/span><!--more--><\/p>\n<h2><b>Pratikli\u011fi benimsiyorlar<\/b><\/h2>\n<p>Bu ku\u015fak elinin alt\u0131nda, hayat\u0131n\u0131 kolayla\u015ft\u0131ran yeniliklere ve teknolojilere di\u011fer herkesten daha h\u0131zl\u0131 bir \u015fekilde uyum sa\u011fl\u0131yor. X ve Y ku\u015faklar\u0131n\u0131n aksine bu kolayl\u0131klar\u0131 bir l\u00fcks olarak g\u00f6rm\u00fcyor, hatta onlar i\u00e7in bunlar art\u0131k birer zorunluluk. Pek \u00e7ok alanda sorumluluklar\u0131 yerine getirebilmek i\u00e7in en pratik y\u00f6ntemi tercih ediyorlar. Z ku\u015fa\u011f\u0131na eri\u015febilmek i\u00e7in hayat\u0131 kolayla\u015ft\u0131ran, \u00fcretkenli\u011fi art\u0131ran mobil uygulamalar tasarlamak \u015firketler a\u00e7\u0131s\u0131ndan etkili olabilir.<\/p>\n<h2><b>Bir\u00e7ok konudan haberdarlar<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/h2>\n<p>Z ku\u015fa\u011f\u0131n\u0131n bu \u00f6zelli\u011fi onlar\u0131n ayr\u0131mc\u0131 do\u011falar\u0131ndan geliyor. Ayr\u0131ca i\u00e7inde bulundu\u011fumuz internet \u00e7a\u011f\u0131n\u0131n bilgiye eri\u015fimi kolayla\u015ft\u0131rd\u0131\u011f\u0131 ve Z ku\u015fa\u011f\u0131n\u0131n interneti en etkili kullanan nesil oldu\u011fu d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde onlar\u0131n \u00f6n\u00fcne sunulacak \u00fcr\u00fcnlerin do\u011fru bir bi\u00e7imde anlat\u0131lmas\u0131 da \u00f6nem kazan\u0131yor. Mobil uygulaman\u0131z i\u00e7in kullanaca\u011f\u0131n\u0131z a\u00e7\u0131klamalar\u0131 olu\u015ftururken bu noktay\u0131 g\u00f6z \u00f6n\u00fcnde bulundurman\u0131zda fayda var.<\/p>\n<h2><b>Se\u00e7iciler<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ekonomik olarak zorlu d\u00f6nemler, krizler ve ekonomik durgunluk d\u00f6nemlerinin i\u00e7inde b\u00fcy\u00fcd\u00fckleri i\u00e7in harcama yaparken daha se\u00e7ici davranabiliyorlar. Ekonomik g\u00fcvensizli\u011fin Z ku\u015fa\u011f\u0131n\u0131n sat\u0131n alma tercihlerini do\u011frudan etkiledi\u011fini s\u00f6yleyebiliriz. Bu nedenle sat\u0131n al\u0131nan \u00fcr\u00fcnlerin bir ihtiyac\u0131 kar\u015f\u0131lad\u0131\u011f\u0131na ikna olmalar\u0131 gerekiyor. Sadece farkl\u0131 ve ek \u00f6zelliklere sahip \u00fcr\u00fcn veya hizmetleri tercih ederek \u00e7o\u011fu zaman piyasada bulunan daha uygun fiyatl\u0131 alternatifleri g\u00f6z ard\u0131 etmiyorlar. Dolay\u0131s\u0131yla mobil uygulaman\u0131z\u0131 fiyatland\u0131r\u0131rken Z ku\u015fa\u011f\u0131n\u0131 kaybetmemek i\u00e7in do\u011fru bir fiyatland\u0131rma stratejisi y\u00fcr\u00fctmeniz faydal\u0131 olabilir. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<h2><b>\u00c7evrimi\u00e7iler<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Teknolojinin geli\u015fimde s\u0131\u00e7rama yapt\u0131\u011f\u0131 1990 ve 2010 y\u0131llar\u0131 aras\u0131nda do\u011fan bu nesil i\u00e7in haberle\u015fme ve bilgiye internet \u00fczerinden ula\u015fmak \u00e7ok do\u011fal bir durum, bu da onlar\u0131n al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131n b\u00fcy\u00fck \u00f6l\u00e7\u00fcde \u00e7evrimi\u00e7i ya\u015fanmas\u0131na \u00f6n ayak oluyor. Herhangi bir \u00fcr\u00fcn ya da marka i\u00e7in gerekli a\u00e7\u0131klamalar\u0131 ve kullan\u0131c\u0131 yorumlar\u0131n\u0131 internet ortam\u0131nda g\u00f6remedikleri zaman o \u00fcr\u00fcn\u00fc daha fazla incelemek istemiyorlar. Mobil uygulaman\u0131z i\u00e7in pazarlama stratejisi olu\u015ftururken Z ku\u015fa\u011f\u0131n\u0131n davran\u0131\u015flar\u0131na ve beklentilerine uygun i\u00e7erikler kullanman\u0131z i\u015finize yarayabilir. \u00a0<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Herhangi bir \u00fcr\u00fcn\u00fc sat\u0131n almadan \u00f6nce ara\u015ft\u0131rma yapmay\u0131 seven bu ku\u015fa\u011fa mobil uygulaman\u0131zla eri\u015febilmek i\u00e7in s\u0131radan kampanya ve promosyonlardan fazlas\u0131na ihtiya\u00e7 duyabilirsiniz. S\u0131ralad\u0131\u011f\u0131m\u0131z ipu\u00e7lar\u0131n\u0131 da g\u00f6z \u00f6n\u00fcne alarak y\u00fcr\u00fctece\u011finiz \u00e7al\u0131\u015fmalarla bu yeni nesil ile kolayca ileti\u015fim kurabilirsiniz. Ancak hen\u00fcz bir mobil uygulaman\u0131z yoksa, MobiRoller ile dakikalar i\u00e7erisinde uygulaman\u0131z\u0131 olu\u015fturabilirsiniz. Hemen siz de <\/span><a href=\"https:\/\/my.mobiroller.com\/Register\"><span style=\"font-weight: 400;\">MobiRoller hesab\u0131n\u0131z\u0131 olu\u015fturun<\/span><\/a><span style=\"font-weight: 400;\"> ve hedef kitlenize mobil d\u00fcnyadan ula\u015f\u0131n. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130\u015f d\u00fcnyas\u0131n\u0131n zaman\u0131n ak\u0131\u015f\u0131na ayak uydurabilmesi i\u00e7in \u00e7ok y\u00f6nl\u00fc de\u011fi\u015fimlere a\u00e7\u0131k olmas\u0131 \u00f6nem kazan\u0131yor. Ge\u00e7mi\u015f d\u00f6nemlerdeki m\u00fc\u015fteri e\u011filimleri ile g\u00fcn\u00fcm\u00fcz hedef kitlelerinin davran\u0131\u015f farkl\u0131l\u0131klar\u0131n\u0131 do\u011fru analiz etmek ve bu farkl\u0131l\u0131klara g\u00f6re stratejileri d\u00fczenlemek bu anlamda do\u011fru bir yakla\u015f\u0131m olabilir. G\u00fcn\u00fcm\u00fczde m\u00fc\u015fteri taban\u0131n\u0131n b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc, 1990\u2019larda ve 2000\u2019lerin ba\u015f\u0131nda do\u011fan \u201cZ ku\u015fa\u011f\u0131\u201d olu\u015fturuyor. Z ku\u015fa\u011f\u0131n\u0131 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[1125,462,309,1028,75,54,353,423,1126,391,1041,175,279,1124,1123],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131 - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131 - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"\u0130\u015f d\u00fcnyas\u0131n\u0131n zaman\u0131n ak\u0131\u015f\u0131na ayak uydurabilmesi i\u00e7in \u00e7ok y\u00f6nl\u00fc de\u011fi\u015fimlere a\u00e7\u0131k olmas\u0131 \u00f6nem kazan\u0131yor. Ge\u00e7mi\u015f d\u00f6nemlerdeki m\u00fc\u015fteri e\u011filimleri ile g\u00fcn\u00fcm\u00fcz hedef kitlelerinin davran\u0131\u015f farkl\u0131l\u0131klar\u0131n\u0131 do\u011fru analiz etmek ve bu farkl\u0131l\u0131klara g\u00f6re stratejileri d\u00fczenlemek bu anlamda do\u011fru bir yakla\u015f\u0131m olabilir. G\u00fcn\u00fcm\u00fczde m\u00fc\u015fteri taban\u0131n\u0131n b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc, 1990\u2019larda ve 2000\u2019lerin ba\u015f\u0131nda do\u011fan \u201cZ ku\u015fa\u011f\u0131\u201d olu\u015fturuyor. Z ku\u015fa\u011f\u0131n\u0131 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-18T06:37:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-02-20T07:17:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.mobiroller.com\/wp-content\/uploads\/Hero-v3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"895\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131\",\"datePublished\":\"2016-07-18T06:37:43+00:00\",\"dateModified\":\"2018-02-20T07:17:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\"},\"wordCount\":711,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#organization\"},\"keywords\":[\"\u00e7evrimi\u00e7i\",\"hedef kitle\",\"internet\",\"kampanya\",\"mobil\",\"mobil uygulama\",\"pazarlama\",\"pazarlama stratejisi\",\"pratiklik\",\"promosyon\",\"sat\u0131n alma\",\"tan\u0131t\u0131m\",\"teknoloji\",\"yeni nesil\",\"Z ku\u015fa\u011f\u0131\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\",\"url\":\"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/\",\"name\":\"Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131 - 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Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.mobiroller.com\/tr\/z-kusagina-mobil-ile-erismek-icin-ipuclari\/","og_locale":"tr_TR","og_type":"article","og_title":"Z ku\u015fa\u011f\u0131na mobil ile eri\u015fmek i\u00e7in ipu\u00e7lar\u0131 - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller","og_description":"\u0130\u015f d\u00fcnyas\u0131n\u0131n zaman\u0131n ak\u0131\u015f\u0131na ayak uydurabilmesi i\u00e7in \u00e7ok y\u00f6nl\u00fc de\u011fi\u015fimlere a\u00e7\u0131k olmas\u0131 \u00f6nem kazan\u0131yor. Ge\u00e7mi\u015f d\u00f6nemlerdeki m\u00fc\u015fteri e\u011filimleri ile g\u00fcn\u00fcm\u00fcz hedef kitlelerinin davran\u0131\u015f farkl\u0131l\u0131klar\u0131n\u0131 do\u011fru analiz etmek ve bu farkl\u0131l\u0131klara g\u00f6re stratejileri d\u00fczenlemek bu anlamda do\u011fru bir yakla\u015f\u0131m olabilir. G\u00fcn\u00fcm\u00fczde m\u00fc\u015fteri taban\u0131n\u0131n b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc, 1990\u2019larda ve 2000\u2019lerin ba\u015f\u0131nda do\u011fan \u201cZ ku\u015fa\u011f\u0131\u201d olu\u015fturuyor. 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