{"id":15304,"date":"2016-10-20T09:55:23","date_gmt":"2016-10-20T06:55:23","guid":{"rendered":"https:\/\/blog.mobiroller.com\/tr\/?p=15304"},"modified":"2016-10-20T09:55:23","modified_gmt":"2016-10-20T06:55:23","slug":"mobil-uygulama-sahipleri-e-posta-pazarlamasi-icin-nasil-abone-listesi-olusturabilir","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulama-sahipleri-e-posta-pazarlamasi-icin-nasil-abone-listesi-olusturabilir\/","title":{"rendered":"Mobil uygulama sahipleri e-posta pazarlamas\u0131 i\u00e7in nas\u0131l abone listesi olu\u015fturabilir?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignleft size-full wp-image-15308\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-081016-eposta-listesi-300.jpg\" alt=\"Mobil uygulama sahipleri e-posta pazarlamas\u0131 i\u00e7in nas\u0131l abone listesi olu\u015fturabilir?\" width=\"300\" height=\"225\" \/>E-posta pazarlama y\u00f6ntemleri pek \u00e7ok firma taraf\u0131ndan yo\u011fun bir \u015fekilde uygulanan, uygun fiyatl\u0131 ve y\u00fcksek verimli pazarlama tekniklerinden biri. Bu noktada \u00f6nemli olan, do\u011fru hedef kitleye do\u011fru kelimeler ve g\u00f6rsellerle ula\u015fabilmek. <\/span><a href=\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-vs-e-posta-pazarlamasi\/\"><span style=\"font-weight: 400;\">E-posta pazarlama<\/span><\/a><span style=\"font-weight: 400;\"> (ya da uluslararas\u0131 bilinen ad\u0131yla e-mail marketing) yapmak isteyen mobil uygulama sahibi bir firman\u0131n e\u011fer halihaz\u0131rda aktif kullan\u0131c\u0131 listesi bulunmuyorsa veya abone listesini geni\u015fletmek gerekiyorsa uygulayabilece\u011fi birka\u00e7 yol bulunuyor. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rastgele olu\u015fturulan bir hedef kitleye s\u00fcrekli e-posta g\u00f6ndermek, asl\u0131nda o mobil uygulaman\u0131n sundu\u011fu \u00fcr\u00fcn ya da hizmetlerle ilgilenmeyen ki\u015filer i\u00e7in yat\u0131r\u0131m yapmak anlam\u0131na geliyor. Ancak \u00fczerinde d\u00fc\u015f\u00fcn\u00fclerek at\u0131lan ad\u0131mlar, verimli bir abone listesi olu\u015fturmak i\u00e7in i\u015finize yarayabilir. Peki mobil uygulama sahibi firmalar nas\u0131l e-posta listesi olu\u015fturabilir?<\/span><!--more--><\/p>\n<h2><b>Yeni \u00fcye hesab\u0131<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Mobil uygulaman\u0131n sundu\u011fu hizmetlerden yararlanabilmeleri i\u00e7in kullan\u0131c\u0131lardan \u00fcye hesab\u0131 olu\u015fturmalar\u0131 istenebilir. Bu \u00fcyelik a\u015famas\u0131 ile olas\u0131 g\u00fcvenlik sorunlar\u0131 da azalt\u0131labildi\u011fi gibi direkt olarak o uygulaman\u0131n sundu\u011fu \u00fcr\u00fcn ve hizmetlerle ilgilenen ki\u015filerin bir listesi de olu\u015fturulabilir. B\u00f6ylece ileti\u015fim bilgileri \u00fcyelik olu\u015fturulmas\u0131 s\u0131ras\u0131nda al\u0131nan kullan\u0131c\u0131lara daha sonradan geli\u015ftirilen hizmetlerle ilgili e-posta bildirimi yapmak ve <\/span><a href=\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirim-push-notification-gonderirken-dikkat-etmeniz-gereken-3-nokta\/\"><span style=\"font-weight: 400;\">anl\u0131k bildirim<\/span><\/a><span style=\"font-weight: 400;\"> g\u00f6ndermek de m\u00fcmk\u00fcn.<\/span><\/p>\n<h2><b>Blog g\u00f6nderileri<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Mobil uygulama sahibi firmalar\u0131n blog\u2019lar\u0131na yorum yapmak isteyen kullan\u0131c\u0131lar\u0131n, yine bu i\u015flemi tamamlayabilmeleri i\u00e7in birtak\u0131m ileti\u015fim bilgilerini girmeleri beklenebilir. Bu \u015fekilde kullan\u0131c\u0131lar\u0131n ilgi alan\u0131na giren konularla igili bilgi sahibi olunabilece\u011fi gibi bu konularla ilgili e-posta g\u00f6nderimi yap\u0131labilmesi i\u00e7in gereken ileti\u015fim bilgileri de veritaban\u0131na kaydedilebilir.<\/span><\/p>\n<h2><b>A\u00e7\u0131l\u0131\u015f sayfalar\u0131<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Landing page\u2019ler, yani a\u00e7\u0131l\u0131\u015f sayfalar\u0131 belirli bir konu hakk\u0131nda bilgi almaya a\u00e7\u0131k internet kullan\u0131c\u0131lar\u0131n\u0131n geldikleri yerlerdir. Bir mobil uygulama, ilgili oldu\u011fu alana y\u00f6nelik verdi\u011fi arama motoru reklamlar\u0131 yoluyla potansiyel m\u00fc\u015fterilerinden e-posta adreslerine ula\u015fabilir. Kullan\u0131c\u0131lar\u0131n g\u00f6n\u00fcll\u00fc olarak e-posta adreslerini vermeleri ile istenmeyen e-postalar g\u00f6nderilmesinin \u00f6n\u00fcne de ge\u00e7ilmi\u015f olunur. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mobil uygulamalar\u0131n kullan\u0131c\u0131lar\u0131 g\u00fcncel tutabilmeleri ve ilgi seviyelerinin artmalar\u0131n\u0131 sa\u011flamas\u0131 i\u00e7in e-posta pazarlamas\u0131na \u00f6nem vermelerinde fayda var. Bunun i\u00e7in ise ilgili ki\u015filerden olu\u015fan abone listeleri haz\u0131rlamak olduk\u00e7a yayg\u0131n olarak kullan\u0131lan bir y\u00f6ntem. Abone listesi olu\u015fturabilmek i\u00e7in ise kullan\u0131c\u0131 deneyimini \u00f6n planda tutan bir mobil uygulamaya sahip olman\u0131z gerekiyor. E\u011fer bir an \u00f6nce hedef kitlenizle bulu\u015fmak istiyorsan\u0131z<\/span><a href=\"https:\/\/my.mobiroller.com\/Register\"><span style=\"font-weight: 400;\"> hemen MobiRoller hesab\u0131n\u0131z\u0131 olu\u015fturun<\/span><\/a><span style=\"font-weight: 400;\">, zaman kaybetmeden kendi mobil uygulaman\u0131z\u0131 olu\u015fturun.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-posta pazarlama y\u00f6ntemleri pek \u00e7ok firma taraf\u0131ndan yo\u011fun bir \u015fekilde uygulanan, uygun fiyatl\u0131 ve y\u00fcksek verimli pazarlama tekniklerinden biri. Bu noktada \u00f6nemli olan, do\u011fru hedef kitleye do\u011fru kelimeler ve g\u00f6rsellerle ula\u015fabilmek. E-posta pazarlama (ya da uluslararas\u0131 bilinen ad\u0131yla e-mail marketing) yapmak isteyen mobil uygulama sahibi bir firman\u0131n e\u011fer halihaz\u0131rda aktif kullan\u0131c\u0131 listesi bulunmuyorsa veya abone [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[1198,110,1203,1201,217,1202,98,54,1199,1200],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobil uygulama sahipleri e-posta pazarlamas\u0131 i\u00e7in nas\u0131l abone listesi olu\u015fturabilir? - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulama-sahipleri-e-posta-pazarlamasi-icin-nasil-abone-listesi-olusturabilir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil uygulama sahipleri e-posta pazarlamas\u0131 i\u00e7in nas\u0131l abone listesi olu\u015fturabilir? - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"E-posta pazarlama y\u00f6ntemleri pek \u00e7ok firma taraf\u0131ndan yo\u011fun bir \u015fekilde uygulanan, uygun fiyatl\u0131 ve y\u00fcksek verimli pazarlama tekniklerinden biri. Bu noktada \u00f6nemli olan, do\u011fru hedef kitleye do\u011fru kelimeler ve g\u00f6rsellerle ula\u015fabilmek. 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