{"id":19841,"date":"2017-09-07T09:04:11","date_gmt":"2017-09-07T06:04:11","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=19841\/"},"modified":"2017-08-25T11:10:41","modified_gmt":"2017-08-25T08:10:41","slug":"2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/","title":{"rendered":"2017 y\u0131l\u0131nda uygulama indirme tercihlerini etkileyen 4 fakt\u00f6r"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-19842\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-250817-uygulama-indirme-300.png\" alt=\"\" width=\"300\" height=\"225\" \/><span style=\"font-weight: 400;\">Say\u0131lar\u0131 milyonlar\u0131 bulan mobil uygulamalar aras\u0131nda se\u00e7im yapmak, kullan\u0131c\u0131lar i\u00e7in her zaman \u00e7ok kolay bir karar olmayabilir. \u00dcstelik sosyal \u00e7evrelerinin y\u00f6nlendirmeleri ve <\/span><a href=\"https:\/\/blog.mobiroller.com\/tr\/tag\/arama-motoru\/\"><span style=\"font-weight: 400;\">arama motoru <\/span><\/a><span style=\"font-weight: 400;\">sonu\u00e7lar\u0131 gibi de\u011fi\u015fkenler de eklendi\u011finde mobil uygulama d\u00fcnyas\u0131nda rekabetin her ge\u00e7en g\u00fcn art\u0131\u015f g\u00f6sterdi\u011fini s\u00f6ylemek hi\u00e7 de yanl\u0131\u015f olmayacakt\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Di\u011fer yandan, mobil kullan\u0131c\u0131lar taraf\u0131ndan en \u00e7ok indirilen uygulamalar\u0131n ta\u015f\u0131d\u0131\u011f\u0131 \u00f6zelliklere odaklanan bir ara\u015ft\u0131rmaya g\u00f6re kullan\u0131c\u0131lar\u0131n indirme tercihleri genellikle belli noktalara g\u00f6re \u015fekilleniyor. \u0130\u015fte 2017 y\u0131l\u0131nda mobil kullan\u0131c\u0131lar\u0131n cihazlar\u0131na indirdikleri uygulamalar\u0131 se\u00e7melerinde etkili olan 4 \u00f6nemli fakt\u00f6r\u2026<\/p>\n<p><\/span><!--more--><\/p>\n<h4><b>1) \u0130htiyaca uygunluk<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Mobil uygulamalar, temelde kullan\u0131c\u0131lar\u0131n hayatlar\u0131n\u0131 kolayla\u015ft\u0131rma amac\u0131 ta\u015f\u0131yor. Dolay\u0131s\u0131yla i\u015flevsellik mobil uygulamalar i\u00e7in hayati bir \u00f6nem ta\u015f\u0131yor. Mobil kullan\u0131c\u0131lar da 2017 y\u0131l\u0131 ilk yar\u0131s\u0131nda, uygulama ma\u011fazalar\u0131nda ve arama motorlar\u0131nda genellikle ihtiya\u00e7lar\u0131na g\u00f6re arama yaparak beklentilerini kar\u015f\u0131layabilecek mobil uygulamalar\u0131 indirmeyi tercih ettiler. Bu da elbette <\/span><a href=\"https:\/\/blog.mobiroller.com\/tr\/tasarim-mi-islevsellik-mi\/\"><span style=\"font-weight: 400;\">i\u015flevine<\/span><\/a><span style=\"font-weight: 400;\"> g\u00f6re mobil uygulama se\u00e7imi yap\u0131ld\u0131\u011f\u0131na i\u015faret ediyor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mobil uygulaman\u0131z\u0131n kullan\u0131c\u0131lar taraf\u0131ndan tercih edilmesini istiyorsan\u0131z, uygulaman\u0131n hedef kitlenin bir sorununu pratik bir bi\u00e7imde \u00e7\u00f6zebildi\u011finden emin olmal\u0131s\u0131n\u0131z. Bu \u015fekilde mobil uygulaman\u0131z\u0131n hem indirilme oran\u0131n\u0131 art\u0131rabilir hem de farkl\u0131la\u015fmas\u0131n\u0131 sa\u011flayabilirsiniz.<\/span><\/p>\n<h4><b>2) Kullan\u0131c\u0131 oylar\u0131 ve yorumlar<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Mobil uygulama indirme potansiyeli ta\u015f\u0131yan kullan\u0131c\u0131lar\u0131n cihazlar\u0131na indirme yapmadan \u00f6nce ilk dikkat ettikleri noktalardan biri de uygulamalar\u0131 daha \u00f6nceden deneyimlemi\u015f olan kullan\u0131c\u0131lar\u0131n g\u00f6r\u00fc\u015fleri. Ayr\u0131ca uygulama ma\u011fazas\u0131nda yap\u0131lan oylama, yani uygulama puanlama sistemi de indirme kararlar\u0131nda olduk\u00e7a etkili. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">2017 y\u0131l\u0131nda, mobil kullan\u0131c\u0131lar en az 4 y\u0131ld\u0131za sahip olan uygulamalar\u0131 indirme e\u011filimi g\u00f6sterdiler. Bu da sadece 4 ve \u00fcst\u00fcndeki say\u0131da y\u0131ld\u0131z\u0131 olan mobil uygulamalar\u0131n indirilmeye de\u011fer oldu\u011fu g\u00f6r\u00fc\u015f\u00fcn\u00fcn mobil kullan\u0131c\u0131lar i\u00e7in yayg\u0131n bir d\u00fc\u015f\u00fcnce oldu\u011funu g\u00f6steriyor. Uygulaman\u0131z hakk\u0131ndaki kullan\u0131c\u0131 g\u00f6r\u00fc\u015f\u00fc say\u0131s\u0131n\u0131 ve y\u0131ld\u0131zlar\u0131 art\u0131rmak i\u00e7in ise kullan\u0131c\u0131lar\u0131n uygulamaya dair beklentilerine odaklanmakta fayda var. <\/span><\/p>\n<h4><b>3) Uygulama a\u00e7\u0131klamas\u0131<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131lar\u0131 indirme yapmaya ikna eden en \u00f6nemli fakt\u00f6rlerden biri de uygulaman\u0131n i\u015flevinin ma\u011fazada net bir \u015fekilde a\u00e7\u0131klanm\u0131\u015f olmas\u0131. \u00c7\u00fcnk\u00fc mobil uygulamay\u0131 indirmeden \u00f6nce nas\u0131l bir kullan\u0131m sundu\u011fu, ne gibi faydalar sa\u011flayabilece\u011fi hakk\u0131nda bilgi alman\u0131n yolu uygulama a\u00e7\u0131klamalar\u0131na g\u00f6z atmaktan ge\u00e7iyor. Bu do\u011frultuda, uygulama a\u00e7\u0131klamas\u0131n\u0131n optimum uzunlukta ve okuyucuya uygulama hakk\u0131ndaki bilgileri direkt aktarabilecek nitelikte kurgulanmas\u0131 gerekiyor.<\/span><\/p>\n<h4><b>4) Uygulama videolar\u0131 ve g\u00f6rseller<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Uygulama a\u00e7\u0131klamalar\u0131n\u0131 desteklemek ve mobil uygulama hakk\u0131nda daha fazla bilgi verebilmek ad\u0131na video, grafik, ekran g\u00f6r\u00fcnt\u00fcs\u00fc gibi \u00f6gelerden yararlanmakta b\u00fcy\u00fck yarar var. \u00dcstelik 2017 y\u0131l\u0131nda \u00e7o\u011funlukla videolu a\u00e7\u0131klamalarla desteklenen uygulamalar\u0131n daha fazla tercih edildi\u011fi \u00f6n\u00fcnde bulunduruldu\u011funda yeni kullan\u0131c\u0131lar kazanmak ve indirme oranlar\u0131n\u0131 art\u0131rmak i\u00e7in bu t\u00fcr <\/span><a href=\"https:\/\/blog.mobiroller.com\/tr\/basarili-mobil-uygulama-pazarlamasinin-en-onemli-5-ogesi\/\"><span style=\"font-weight: 400;\">g\u00f6rsel \u00f6gelerden<\/span><\/a><span style=\"font-weight: 400;\"> faydalanman\u0131n \u00f6nemi \u00e7ok daha iyi anla\u015f\u0131l\u0131yor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mobil uygulama indirmelerini art\u0131rmak ve potansiyel kullan\u0131c\u0131lara ula\u015fabilmek i\u00e7in \u00f6ncelikle hedef kitlenin ihtiya\u00e7lar\u0131n\u0131 iyi analiz edebilmeli. E\u011fer siz de mobil kullan\u0131c\u0131lar taraf\u0131ndan be\u011fenilen bir mobil uygulamaya sahip olmak istiyorsan\u0131z <\/span><a href=\"https:\/\/my.mobiroller.com\/Register\"><span style=\"font-weight: 400;\">hemen MobiRoller hesab\u0131n\u0131z\u0131 olu\u015fturabilir<\/span><\/a><span style=\"font-weight: 400;\"> ve birka\u00e7 dakika i\u00e7erisinde kendi uygulaman\u0131z\u0131 yaratabilirsiniz. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Say\u0131lar\u0131 milyonlar\u0131 bulan mobil uygulamalar aras\u0131nda se\u00e7im yapmak, kullan\u0131c\u0131lar i\u00e7in her zaman \u00e7ok kolay bir karar olmayabilir. \u00dcstelik sosyal \u00e7evrelerinin y\u00f6nlendirmeleri ve arama motoru sonu\u00e7lar\u0131 gibi de\u011fi\u015fkenler de eklendi\u011finde mobil uygulama d\u00fcnyas\u0131nda rekabetin her ge\u00e7en g\u00fcn art\u0131\u015f g\u00f6sterdi\u011fini s\u00f6ylemek hi\u00e7 de yanl\u0131\u015f olmayacakt\u0131r. Di\u011fer yandan, mobil kullan\u0131c\u0131lar taraf\u0131ndan en \u00e7ok indirilen uygulamalar\u0131n ta\u015f\u0131d\u0131\u011f\u0131 \u00f6zelliklere odaklanan [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[870,79,1285,82,54,459,1733,795,1734,1709,1732],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2017 y\u0131l\u0131nda uygulama indirme tercihlerini etkileyen 4 fakt\u00f6r - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2017 y\u0131l\u0131nda uygulama indirme tercihlerini etkileyen 4 fakt\u00f6r - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Say\u0131lar\u0131 milyonlar\u0131 bulan mobil uygulamalar aras\u0131nda se\u00e7im yapmak, kullan\u0131c\u0131lar i\u00e7in her zaman \u00e7ok kolay bir karar olmayabilir. \u00dcstelik sosyal \u00e7evrelerinin y\u00f6nlendirmeleri ve arama motoru sonu\u00e7lar\u0131 gibi de\u011fi\u015fkenler de eklendi\u011finde mobil uygulama d\u00fcnyas\u0131nda rekabetin her ge\u00e7en g\u00fcn art\u0131\u015f g\u00f6sterdi\u011fini s\u00f6ylemek hi\u00e7 de yanl\u0131\u015f olmayacakt\u0131r. Di\u011fer yandan, mobil kullan\u0131c\u0131lar taraf\u0131ndan en \u00e7ok indirilen uygulamalar\u0131n ta\u015f\u0131d\u0131\u011f\u0131 \u00f6zelliklere odaklanan [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-07T06:04:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-08-25T08:10:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-250817-uygulama-indirme-300.png\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"2017 y\u0131l\u0131nda uygulama indirme tercihlerini etkileyen 4 fakt\u00f6r\",\"datePublished\":\"2017-09-07T06:04:11+00:00\",\"dateModified\":\"2017-08-25T08:10:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\"},\"wordCount\":632,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#organization\"},\"keywords\":[\"arama motoru\",\"mobil cihaz\",\"mobil kullan\u0131c\u0131 yorumlar\u0131\",\"mobil kullan\u0131c\u0131lar\",\"mobil uygulama\",\"mobil uygulama ma\u011fazas\u0131\",\"mobil uygulama tercihleri\",\"uygulama a\u00e7\u0131klamas\u0131\",\"uygulama be\u011fenileri\",\"uygulama indirme\",\"uygulama indirme tercihleri\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\",\"url\":\"https:\/\/blog.mobiroller.com\/tr\/2017-yilinda-uygulama-indirme-tercihlerini-etkileyen-4-faktor\/\",\"name\":\"2017 y\u0131l\u0131nda uygulama indirme tercihlerini etkileyen 4 fakt\u00f6r - 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