{"id":21029,"date":"2018-01-18T09:54:28","date_gmt":"2018-01-18T06:54:28","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=21029"},"modified":"2018-01-12T09:56:01","modified_gmt":"2018-01-12T06:56:01","slug":"kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/","title":{"rendered":"Kullan\u0131c\u0131lar\u0131 mobil uygulaman\u0131z\u0131 silmeye iten 3 fakt\u00f6r"},"content":{"rendered":"

\"\"Mobil cihazlar\u0131n yayg\u0131nla\u015fmas\u0131 ile birlikte mobil <\/span>uygulama ma\u011fazalar\u0131ndaki<\/span><\/a> rekabet de t\u0131rmanmaya devam ediyor. Bu durum, \u00f6zellikle mobil uygulama sahibi olan firmalar\u0131n potansiyel kullan\u0131c\u0131lar\u0131na ula\u015fmas\u0131n\u0131 zorla\u015ft\u0131r\u0131yor. Dolay\u0131s\u0131yla uygulamalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan ke\u015ffedilmesi ve de indirilmesi i\u00e7in daha fazla \u00e7aba harcanmas\u0131 gerekti\u011fi net bir \u015fekilde ortaya \u00e7\u0131k\u0131yor.<\/span><\/p>\n

Ancak belli a\u015famalar\u0131 ge\u00e7ip kullan\u0131c\u0131larla bulu\u015ftuktan sonra da mutlak bir ba\u015far\u0131dan s\u00f6z etmek kolay olmayabiliyor. Bu anlamda, uygulaman\u0131z\u0131n kullan\u0131c\u0131lar\u0131n mobil cihazlar\u0131nda kendine kal\u0131c\u0131 bir yer edinmesi i\u00e7in baz\u0131 noktalar\u0131 da g\u00f6z \u00f6n\u00fcnde bulundurmakta b\u00fcy\u00fck fayda var. Kullan\u0131c\u0131 memnuniyetini \u00f6n planda tutmas\u0131 hedeflenen bir uygulaman\u0131n gelece\u011fini \u015fekillendiren bu fakt\u00f6rlerden baz\u0131lar\u0131 ise asl\u0131nda ilk bak\u0131\u015fta g\u00f6ze \u00e7arp\u0131yor. <\/span><\/p>\n

\u0130\u015fte mobil kullan\u0131c\u0131lar\u0131n uygulaman\u0131z\u0131 k\u0131sa bir sonra silmelerine neden olan 3 etken ve bir an \u00f6nce alman\u0131z gereken birtak\u0131m \u00f6nlemler…<\/span><\/p>\n

1) Israrc\u0131 ve ilgisiz reklam g\u00f6sterimleri<\/b><\/h4>\n

Uygulamalar, markalar\u0131n mobil kullan\u0131c\u0131lara ula\u015fabilmeleri a\u00e7\u0131s\u0131ndan son derece kullan\u0131\u015fl\u0131 bir kanal olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor. Ancak uygulamalar\u0131n <\/span>reklam<\/span><\/a> alanlar\u0131nda yer alacak tan\u0131t\u0131mlar\u0131n kullan\u0131c\u0131lar i\u00e7in rahats\u0131z edici boyuta ula\u015fmamas\u0131 ad\u0131na baz\u0131 noktalar\u0131 g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z \u015fart. <\/span><\/p>\n

\u00d6ncelikle mobil uygulamay\u0131 kullananlar\u0131n ilgi alanlar\u0131na hitap etmeyen reklamlar\u0131n uygulama itibar\u0131na olumsuz etkisi oldu\u011funu bilmenizde yarar var. Kullan\u0131c\u0131lar\u0131n ihtiya\u00e7 ve beklentilerine hitap edecek reklamlar\u0131n g\u00f6sterimlerini yapabilmek i\u00e7in ise uygulama konseptini dikkate alacak reklam a\u011flar\u0131 ile ilerlemek, at\u0131labilecek en mant\u0131kl\u0131 ad\u0131m olacakt\u0131r.<\/span><\/p>\n

\u00d6te yandan kullan\u0131c\u0131lar\u0131n mobil deneyimini sekteye u\u011fratan, uygulama i\u00e7erisinde bir i\u015flem y\u00fcr\u00fct\u00fcrken bu s\u00fcreci aksatacak t\u00fcrde s\u0131k reklam g\u00f6sterimi yapmak da yine mobil uygulaman\u0131n sonunu getiren fakt\u00f6rlerden. Bunun \u00f6n\u00fcne ge\u00e7ebilmek i\u00e7in de yine uygulaman\u0131n ve kullan\u0131c\u0131lar\u0131n\u0131n ihtiya\u00e7lar\u0131na hakim bir reklam a\u011f\u0131 ile \u00e7al\u0131\u015fmak i\u015finizi kolayla\u015ft\u0131rabilir.<\/span><\/p>\n

2) Uygulaman\u0131n cihazlarda fazla yer kaplamas\u0131<\/b><\/h4>\n

Mobil uygulamalar\u0131n indirildikten bir s\u00fcre sonra silinmelerinin bir di\u011fer nedeni de cihazlarda fazla yer kaplayacak boyutlara sahip olmalar\u0131. Genellikle \u00e7ok i\u015flevsel olma amac\u0131 ta\u015f\u0131yan uygulamalar, mobil cihazlar\u0131n kapasitelerini b\u00fcy\u00fck oranda me\u015fgul edebiliyor. Dolay\u0131s\u0131yla kullan\u0131c\u0131lar da bu uygulamalar\u0131 i\u015flerine yarasa bile silerek, daha k\u00fc\u00e7\u00fck boyutlu alternatif uygulamalara y\u00f6neliyorlar. <\/span><\/p>\n

Bu ba\u011flamda uygulaman\u0131z\u0131n i\u015flevi gere\u011fi b\u00fcy\u00fck bir boyuta sahip olmas\u0131 zorunlu olsa bile m\u00fcmk\u00fcn oldu\u011fu kadar az yer kaplayacak \u015fekilde tasarlanmas\u0131na \u00f6nem vermelisiniz. Ayr\u0131ca uygulamaya zamanla ekleyece\u011finiz g\u00fcncellemelerin de kapasitelerini geni\u015f tutmaman\u0131z avantaj\u0131n\u0131za olacakt\u0131r. Bu ko\u015fullar\u0131 sa\u011flayan d\u00fc\u015f\u00fck boyutlu uygulamalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan indirildikten sonra kullan\u0131lmaya devam edilme ihtimalleri ise olduk\u00e7a y\u00fcksek.<\/span><\/p>\n

3) Kullan\u0131c\u0131 verilerinin gizlili\u011finin sa\u011flanamamas\u0131<\/b><\/h4>\n

Teknoloji \u00e7a\u011f\u0131na ayak uydurman\u0131n bir getirisi de art\u0131k \u00e7o\u011fu i\u015flemin dijital ortamda ger\u00e7ekle\u015ftirilebilir hale gelmesi. Bu da hi\u00e7 \u015f\u00fcphesiz ki kullan\u0131c\u0131 verilerinin g\u00fcvenlilik ve gizlili\u011finin tam anlam\u0131yla sa\u011flanabilmesi gereklili\u011fini g\u00fcndeme getiriyor. Bir\u00e7ok ki\u015fisel bilginin kaydedildi\u011fi mobil uygulamalar\u0131n ise g\u00fcvenlik ad\u0131na gerekli \u00f6nlemlere sahip olmalar\u0131 kesinlikle \u015fart.<\/span><\/p>\n

E\u011fer siz de g\u00fcvenilir ve mobil kullan\u0131c\u0131lar\u0131n bilgilerinin gizlili\u011fini sa\u011flayan bir uygulamaya sahip olmak istiyorsan\u0131z, olduk\u00e7a kaliteli bir altyap\u0131 sunan MobiRoller ile mobil d\u00fcnyaya giri\u015f yapabilirsiniz. <\/span>Hemen MobiRoller hesab\u0131n\u0131z\u0131 olu\u015fturun<\/span><\/a> ve zaman kaybetmeden mobil uygulama rekabetindeki yerinizi al\u0131n.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Mobil cihazlar\u0131n yayg\u0131nla\u015fmas\u0131 ile birlikte mobil uygulama ma\u011fazalar\u0131ndaki rekabet de t\u0131rmanmaya devam ediyor. Bu durum, \u00f6zellikle mobil uygulama sahibi olan firmalar\u0131n potansiyel kullan\u0131c\u0131lar\u0131na ula\u015fmas\u0131n\u0131 zorla\u015ft\u0131r\u0131yor. Dolay\u0131s\u0131yla uygulamalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan ke\u015ffedilmesi ve de indirilmesi i\u00e7in daha fazla \u00e7aba harcanmas\u0131 gerekti\u011fi net bir \u015fekilde ortaya \u00e7\u0131k\u0131yor. Ancak belli a\u015famalar\u0131 ge\u00e7ip kullan\u0131c\u0131larla bulu\u015ftuktan sonra da mutlak bir ba\u015far\u0131dan […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[1822,1820,452,1823,82,54,941,1819,1818,404,1821,85],"yoast_head":"\nKullan\u0131c\u0131lar\u0131 mobil uygulaman\u0131z\u0131 silmeye iten 3 fakt\u00f6r - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kullan\u0131c\u0131lar\u0131 mobil uygulaman\u0131z\u0131 silmeye iten 3 fakt\u00f6r - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Mobil cihazlar\u0131n yayg\u0131nla\u015fmas\u0131 ile birlikte mobil uygulama ma\u011fazalar\u0131ndaki rekabet de t\u0131rmanmaya devam ediyor. Bu durum, \u00f6zellikle mobil uygulama sahibi olan firmalar\u0131n potansiyel kullan\u0131c\u0131lar\u0131na ula\u015fmas\u0131n\u0131 zorla\u015ft\u0131r\u0131yor. Dolay\u0131s\u0131yla uygulamalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan ke\u015ffedilmesi ve de indirilmesi i\u00e7in daha fazla \u00e7aba harcanmas\u0131 gerekti\u011fi net bir \u015fekilde ortaya \u00e7\u0131k\u0131yor. Ancak belli a\u015famalar\u0131 ge\u00e7ip kullan\u0131c\u0131larla bulu\u015ftuktan sonra da mutlak bir ba\u015far\u0131dan […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-18T06:54:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-01-12T06:56:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-110118-mobil-uygulamanin-silinmesi-300-300x225.jpg\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"Kullan\u0131c\u0131lar\u0131 mobil uygulaman\u0131z\u0131 silmeye iten 3 fakt\u00f6r\",\"datePublished\":\"2018-01-18T06:54:28+00:00\",\"dateModified\":\"2018-01-12T06:56:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\"},\"wordCount\":657,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#organization\"},\"keywords\":[\"b\u00fcy\u00fck boyutlu mobil uygulamalar\",\"ilgisiz mobil reklamlar\",\"mobil d\u00fcnya\",\"mobil kullan\u0131c\u0131 gizlili\u011fi\",\"mobil kullan\u0131c\u0131lar\",\"mobil uygulama\",\"mobil uygulama ba\u015far\u0131s\u0131\",\"mobil uygulamalar\u0131n silinme sebebi\",\"Mobil uygulaman\u0131n silinmesi\",\"mobil veriler\",\"rahats\u0131z edici reklamlar\",\"uygulama ma\u011fazas\u0131\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\",\"url\":\"https:\/\/blog.mobiroller.com\/tr\/kullanicilari-mobil-uygulamanizi-silmeye-iten-3-faktor\/\",\"name\":\"Kullan\u0131c\u0131lar\u0131 mobil uygulaman\u0131z\u0131 silmeye iten 3 fakt\u00f6r - 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Bu durum, \u00f6zellikle mobil uygulama sahibi olan firmalar\u0131n potansiyel kullan\u0131c\u0131lar\u0131na ula\u015fmas\u0131n\u0131 zorla\u015ft\u0131r\u0131yor. Dolay\u0131s\u0131yla uygulamalar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan ke\u015ffedilmesi ve de indirilmesi i\u00e7in daha fazla \u00e7aba harcanmas\u0131 gerekti\u011fi net bir \u015fekilde ortaya \u00e7\u0131k\u0131yor. 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