{"id":25190,"date":"2018-10-11T09:30:06","date_gmt":"2018-10-11T06:30:06","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=25190"},"modified":"2018-10-04T17:32:10","modified_gmt":"2018-10-04T14:32:10","slug":"her-mobil-uygulamada-mutlaka-bulunmasi-gereken-sayfalar","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/her-mobil-uygulamada-mutlaka-bulunmasi-gereken-sayfalar\/","title":{"rendered":"Her mobil uygulamada mutlaka bulunmas\u0131 gereken sayfalar"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-medium wp-image-25195\" src=\"https:\/\/blog.mobiroller.com\/wp-content\/uploads\/MR-041018-mobil-sayfalar-300x225-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" \/>Son derece yo\u011fun bir rekabet ekseninde d\u00f6nen mobil d\u00fcnyada s\u00fcrd\u00fcr\u00fclebilir bir ba\u015far\u0131 yakalamak isteyen <a href=\"https:\/\/blog.mobiroller.com\/tr\/tag\/mobil-uygulama\/\">mobil uygulama<\/a> sahiplerinin benzerlerinden farkl\u0131la\u015fmalar\u0131 \u00f6nem ta\u015f\u0131yor. Kullan\u0131c\u0131lar i\u00e7in bir tercih nedeni yaratabilmek ve indirme oran\u0131n\u0131 y\u00fcksek tutabilmek ad\u0131na mobil uygulama sahiplerinin detayl\u0131 bir yol haritas\u0131 \u00e7izmeleri b\u00fcy\u00fck bir rol oynuyor.<\/p>\n<p>Mobil kullan\u0131c\u0131 davran\u0131\u015flar\u0131n\u0131 hedef alan ara\u015ft\u0131rmalardan elde edilen veriler \u0131\u015f\u0131\u011f\u0131nda, mobil kullan\u0131c\u0131lar\u0131n y\u00fczde 21\u2019inin cihazlar\u0131na indirdikleri uygulamay\u0131 sadece bir kez kulland\u0131ktan sonra sildikleri kaydediliyor. Benzer bir ara\u015ft\u0131rma sonucunda ortaya \u00e7\u0131kan istatistikler ise kullan\u0131c\u0131lar\u0131n y\u00fczde 51\u2019inin yeni indirdikleri uygulamay\u0131 1 haftadan k\u0131sa s\u00fcre i\u00e7erisinde tekrar sildiklerini g\u00f6zler \u00f6n\u00fcne seriyor. Bu oranlar\u0131n ge\u00e7ti\u011fimiz y\u0131llara g\u00f6re azalma g\u00f6sterdi\u011fi g\u00f6zlemlense de mobil uygulama sahiplerinin uygulama geli\u015ftirme s\u00fcre\u00e7lerinde baz\u0131 noktalara daha fazla kafa yormalar\u0131 gerekti\u011fine i\u015faret ediyor.<\/p>\n<p>Y\u00fcksek indirilme oran\u0131 ve olumlu de\u011ferlendirmelerle uygulama ma\u011fazalar\u0131nda \u00f6ne \u00e7\u0131kan mobil uygulamalar incelendi\u011finde ise belirli ortak \u00f6zelliklere sahip olduklar\u0131n\u0131 g\u00f6rmek m\u00fcmk\u00fcn. Peki kullan\u0131c\u0131 deneyimini \u00fcst seviyelere ta\u015f\u0131may\u0131 hedefleyen mobil uygulama sahiplerinin uygulamalar\u0131nda hangi sayfalara mutlaka yer vermeleri gerekiyor?<br \/>\n<!--more--><\/p>\n<h4><strong>\u0130lk izlenim: A\u00e7\u0131l\u0131\u015f ekran\u0131<\/strong><\/h4>\n<p>Kullan\u0131c\u0131lar\u0131n mobil uygulaman\u0131z\u0131 a\u00e7t\u0131klar\u0131nda kar\u015f\u0131la\u015ft\u0131klar\u0131 ilk izlenimi \u015fekillendiren a\u00e7\u0131l\u0131\u015f ekran\u0131n\u0131n (splash screen) tasar\u0131m\u0131 hi\u00e7 ku\u015fkusuz ki b\u00fcy\u00fck bir \u00f6nem ta\u015f\u0131yor. \u0130lk etapta mobil cihazlar\u0131n ekran boyutlar\u0131n\u0131n farkl\u0131l\u0131k g\u00f6sterdi\u011fini unutmamakta fayda var. Mobil cihaz modeli ve i\u015fletim sistemi gibi fakt\u00f6rler do\u011frultusunda de\u011fi\u015fen ekran boyutlar\u0131 dikkate al\u0131narak tasarlanan a\u00e7\u0131l\u0131\u015f ekran\u0131, kullan\u0131c\u0131 memnuniyetini sa\u011flama yolunda at\u0131lan ilk ad\u0131mlardan biri.<\/p>\n<p>Elbette uygulaman\u0131z\u0131n a\u00e7\u0131l\u0131\u015f ekran\u0131n\u0131n odak noktas\u0131, uygulaman\u0131n logosu olmal\u0131. Minimalist ama ayn\u0131 zamanda uygulamay\u0131 kullanmaya davet eden bir ekran <a href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulamalari-bastan-yaratan-tasarim-trendleri\/\">tasar\u0131m\u0131n\u0131<\/a> hedef tahtas\u0131na alman\u0131zda yarar var. Bunun yan\u0131 s\u0131ra sadece saniyeler boyunca g\u00f6r\u00fcnen a\u00e7\u0131l\u0131\u015f ekran\u0131n\u0131 olabildi\u011fince sade tutmak ve logonun d\u0131\u015f\u0131nda herhangi ek bir yaz\u0131 eklememek de \u00f6nemli. A\u00e7\u0131l\u0131\u015f ekran\u0131 i\u00e7in se\u00e7ilen arka plan renginde ise logonun renklerine uyum sa\u011flayarak b\u00fct\u00fcnl\u00fck olu\u015fturmal\u0131s\u0131n\u0131z. Tasar\u0131m\u0131n s\u0131k\u0131c\u0131 olma ihtimalinin \u00f6ne ge\u00e7mek ve ekrana derinlik katmak i\u00e7in benzer tonlar \u00e7er\u00e7evesinde renk ge\u00e7i\u015flerinden (gradient) faydalanabilirsiniz.<\/p>\n<p>\u00d6te yandan a\u00e7\u0131l\u0131\u015f ekran\u0131n\u0131, performans sorunlar\u0131 ya\u015fama ve uygulaman\u0131n a\u00e7\u0131lmas\u0131n\u0131n gere\u011finden uzun s\u00fcrmesi gibi ihtimallere kar\u015f\u0131n da de\u011ferlendirebilirsiniz. Kullan\u0131c\u0131yla etkile\u015fim yaratan e\u011flenceli g\u00f6rseller, uygulamayla ilgili ipu\u00e7lar\u0131 gibi detaylar\u0131 a\u00e7\u0131l\u0131\u015f ekran\u0131na entegre ederek kullan\u0131c\u0131lar\u0131n uygulamay\u0131 kapatmalar\u0131n\u0131n \u00f6n\u00fcne ge\u00e7meniz m\u00fcmk\u00fcn.<\/p>\n<h4><strong>\u015eeffaf ileti\u015fim stratejisi belirleyin<\/strong><\/h4>\n<p>Mobil uygulaman\u0131z\u0131n bir tercih nedeni yaratmas\u0131nda kullan\u0131c\u0131 etkile\u015fimi kilit bir rol oynuyor. Bu anlamda kullan\u0131c\u0131lar ile olan ileti\u015fiminiz s\u00f6z konusu oldu\u011funda da \u015feffaf bir strateji belirlemeniz gerekiyor. Dolay\u0131s\u0131yla uygulaman\u0131za dair \u00f6nemli detaylar\u0131n yer ald\u0131\u011f\u0131 a\u00e7\u0131klay\u0131c\u0131 bir sayfa veya sayfalar eklemeniz b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor.<\/p>\n<p>Halihaz\u0131rda \u00e7o\u011fu web sitesinde oldu\u011fu gibi mobil uygulamalarda da \u201chakk\u0131nda\u201d sekmesine yer vermekte fayda var. Uygulaman\u0131n kim taraf\u0131ndan hangi ama\u00e7la ne zaman geli\u015ftirildi\u011fi, temel i\u015flevleri ve hangi soruna \u00e7\u00f6z\u00fcm sundu\u011fu gibi bilgiler, kullan\u0131c\u0131lar i\u00e7in olduk\u00e7a yararl\u0131 olmakla beraber uygulamayla ki\u015fisel bir ba\u011f geli\u015ftirmelerine de yard\u0131mc\u0131 olabiliyor.<\/p>\n<p>Buna ek olarak ileti\u015fim bilgileri de \u015feffaf bir stratejinin sac ayaklar\u0131ndan. Kullan\u0131c\u0131lar\u0131n kar\u015f\u0131la\u015ft\u0131klar\u0131 sorunlara dair teknik destek sa\u011flamak veya sorular\u0131n\u0131 cevaplamak ad\u0131na ileti\u015fim bilgilerinizi payla\u015fman\u0131z gerekiyor. Kullan\u0131c\u0131lar i\u00e7in ula\u015f\u0131labilir olarak ayn\u0131 zamanda geri bildirim alma ihtimalinizi de art\u0131rabilirsiniz. B\u00f6ylelikle uygulaman\u0131z\u0131n geli\u015ftirilmeye a\u00e7\u0131k noktalar\u0131n\u0131 fark edebilir ve daha iyi bir kullan\u0131c\u0131 deneyimi sunma f\u0131rsat\u0131 yakalayabilirsiniz. Bu nedenle uygulaman\u0131zda e-posta adresi, <a href=\"https:\/\/blog.mobiroller.com\/tr\/mobil-uygulama-pazarlamasinda-atesleyici-guc-sosyal-medya\/\">sosyal medya hesaplar\u0131<\/a> ve web site ba\u011flant\u0131s\u0131 gibi bilgilere yer vermek mant\u0131kl\u0131 bir ad\u0131m olacakt\u0131r.<\/p>\n<h4><strong>Uygulamay\u0131 ki\u015fiselle\u015ftirme imkan\u0131 tan\u0131y\u0131n<\/strong><\/h4>\n<p>Faaliyet g\u00f6sterdi\u011fi sekt\u00f6rden ba\u011f\u0131ms\u0131z olarak her uygulaman\u0131n bir ayarlar sayfas\u0131 i\u00e7ermesi b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Nitekim kullan\u0131c\u0131lar\u0131n kendi istekleri do\u011frultusunda ki\u015fiselle\u015ftirebildikleri bir uygulaman\u0131n her zaman i\u00e7in \u00f6nemli bir tercih nedeni yarataca\u011f\u0131 rahatl\u0131kla savunulabilir. Dolay\u0131s\u0131yla kullan\u0131c\u0131lara uygulaman\u0131n baz\u0131 i\u015flevlerine dair kontrol g\u00fcc\u00fc vermeniz de size y\u00fcksek memnuniyet oran\u0131 olarak geri d\u00f6necektir.<\/p>\n<p>Uygulaman\u0131n t\u00fcr\u00fcne g\u00f6re zil sesi tonu, gece modu, yaz\u0131 puntosu boyutu, bildirim g\u00f6nderimi, gizlilik, ge\u00e7mi\u015f, mobil veri kullan\u0131m\u0131, arama motoru gibi ayarlar\u0131n kullan\u0131c\u0131lar taraf\u0131ndan kendi tercihleri e\u015fli\u011finde d\u00fczenlenmesini m\u00fcmk\u00fcn k\u0131lmal\u0131s\u0131n\u0131z. Ayn\u0131 \u015fekilde e\u011fer kullan\u0131c\u0131lar uygulaman\u0131z \u00fczerinden bir \u00fcyelik hesab\u0131 olu\u015fturabiliyorsa \u00f6deme bilgileri, adres defteri, \u015fifre de\u011fi\u015ftirme gibi ayarlara da eri\u015fim sunarak avantaj sa\u011flayabilirsiniz.<\/p>\n<h4><strong>Kullan\u0131c\u0131n\u0131n el kitab\u0131: S\u0131k\u00e7a sorulan sorular<\/strong><\/h4>\n<p>Uygulaman\u0131z\u0131 ilk defa indiren kullan\u0131c\u0131lar\u0131n kafas\u0131nda baz\u0131 soru i\u015faretlerinin olmas\u0131 gayet normal. Fakat kullan\u0131c\u0131lar\u0131n kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131n\u0131 gidermeye y\u00f6nelik aksiyon almad\u0131\u011f\u0131n\u0131z takdirde uygulamay\u0131 kullanmay\u0131 \u00e7\u00f6zemeyen kullan\u0131c\u0131lar\u0131n uygulamay\u0131 silme ihtimalleri de olduk\u00e7a y\u00fcksek. Bu anlamda s\u0131k\u00e7a sorulan sorulardan olu\u015fan bir yard\u0131m sayfas\u0131 kurgulayarak uygulaman\u0131z i\u00e7in bir nevi kullan\u0131m k\u0131lavuzu olu\u015fturman\u0131zda fayda var.<\/p>\n<p>S\u0131k\u00e7a sorulan sorular (SSS) sayfas\u0131n\u0131n tasar\u0131m\u0131 konusunda baz\u0131 unsurlar\u0131 g\u00f6z \u00f6n\u00fcnde bulundurmak gerekiyor. Yaz\u0131 tipi, boyutu ve renk se\u00e7imleri konusunda metinlerin okunabilirli\u011fini el \u00fcst\u00fcnde tutmal\u0131s\u0131n\u0131z. Di\u011fer yandan soru ve yan\u0131tlar\u0131n rahat anla\u015f\u0131l\u0131r \u015fekilde yaz\u0131ld\u0131\u011f\u0131ndan da emin olmal\u0131s\u0131n\u0131z. Bunun yan\u0131 s\u0131ra sorular\u0131 belirli konulara g\u00f6re ay\u0131rarak kategorize ederek de avantaj sa\u011flayabilirsiniz. B\u00f6ylelikle sorular\u0131na cevap arayan kullan\u0131c\u0131lar, yan\u0131tlara \u00e7ok daha h\u0131zl\u0131 bir \u015fekilde ula\u015fabilirler. Tabii ki en s\u0131k kar\u015f\u0131la\u015f\u0131lan sorunlara dair bilgilerin \u00fcst s\u0131ralarda yer almas\u0131 ve destek ama\u00e7l\u0131 bir arama motorunun entegre edilmesi de kullan\u0131c\u0131lar i\u00e7in pratik olacakt\u0131r.<\/p>\n<p>Elbette mobil ekosistemde rakiplerinden s\u0131yr\u0131lan bir uygulama sahibi olman\u0131n bir yolu da mobil uygulama olu\u015fturma platformlar\u0131na ba\u015fvurmaktan ge\u00e7iyor. Bu anlamda MobiRoller\u2019\u0131n profesyonel ekibi, uygulama geli\u015ftirme s\u00fcrecinde ve sonras\u0131nda \u00e7e\u015fitli alanlarda desteklerini sunuyor. Siz de sa\u011flam altyap\u0131ya sahip kaliteli bir mobil uygulama sahibi olmak istiyorsan\u0131z, <a href=\"https:\/\/my.mobiroller.com\/Register\">hemen bir MobiRoller kullan\u0131c\u0131 hesab\u0131 olu\u015fturun<\/a> ve mobil d\u00fcnyan\u0131n ayr\u0131cal\u0131klar\u0131ndan yararlanmaya ba\u015flay\u0131n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Son derece yo\u011fun bir rekabet ekseninde d\u00f6nen mobil d\u00fcnyada s\u00fcrd\u00fcr\u00fclebilir bir ba\u015far\u0131 yakalamak isteyen mobil uygulama sahiplerinin benzerlerinden farkl\u0131la\u015fmalar\u0131 \u00f6nem ta\u015f\u0131yor. Kullan\u0131c\u0131lar i\u00e7in bir tercih nedeni yaratabilmek ve indirme oran\u0131n\u0131 y\u00fcksek tutabilmek ad\u0131na mobil uygulama sahiplerinin detayl\u0131 bir yol haritas\u0131 \u00e7izmeleri b\u00fcy\u00fck bir rol oynuyor. Mobil kullan\u0131c\u0131 davran\u0131\u015flar\u0131n\u0131 hedef alan ara\u015ft\u0131rmalardan elde edilen veriler \u0131\u015f\u0131\u011f\u0131nda, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[2077,98,82,2076,54,2080,2075,2074,45,2079,2078],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Her mobil uygulamada mutlaka bulunmas\u0131 gereken sayfalar - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/her-mobil-uygulamada-mutlaka-bulunmasi-gereken-sayfalar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Her mobil uygulamada mutlaka bulunmas\u0131 gereken sayfalar - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Son derece yo\u011fun bir rekabet ekseninde d\u00f6nen mobil d\u00fcnyada s\u00fcrd\u00fcr\u00fclebilir bir ba\u015far\u0131 yakalamak isteyen mobil uygulama sahiplerinin benzerlerinden farkl\u0131la\u015fmalar\u0131 \u00f6nem ta\u015f\u0131yor. Kullan\u0131c\u0131lar i\u00e7in bir tercih nedeni yaratabilmek ve indirme oran\u0131n\u0131 y\u00fcksek tutabilmek ad\u0131na mobil uygulama sahiplerinin detayl\u0131 bir yol haritas\u0131 \u00e7izmeleri b\u00fcy\u00fck bir rol oynuyor. 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