{"id":5155,"date":"2014-05-14T16:00:56","date_gmt":"2014-05-14T13:00:56","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=5155"},"modified":"2014-05-14T16:00:56","modified_gmt":"2014-05-14T13:00:56","slug":"anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/","title":{"rendered":"Anl\u0131k bildirimler mobil pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za nas\u0131l katk\u0131da bulunur?"},"content":{"rendered":"<p><a href=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-070514-mobil-pazarlama-300-e1400079868925.jpg\"><img decoding=\"async\" class=\"alignleft size-full wp-image-5271\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-070514-mobil-pazarlama-300-e1400079868925.jpg\" alt=\"MR-070514-mobil-pazarlama-300\" width=\"300\" height=\"300\" srcset=\"https:\/\/blog.mobiroller.com\/wp-content\/uploads\/MR-070514-mobil-pazarlama-300-e1400079868925.jpg 300w, https:\/\/blog.mobiroller.com\/wp-content\/uploads\/MR-070514-mobil-pazarlama-300-e1400079868925-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\u0130\u015fletmeler mobilin \u00f6nemini \u00e7oktan kavrad\u0131lar, ancak sat\u0131\u015flar ve indirimlere ait bildirimlerin m\u00fc\u015fterinin mesaj kutusuna d\u00fc\u015fmesi, art\u0131k onlar i\u00e7in yeterli de\u011fil. Onlar, bildirimlerin kullan\u0131c\u0131n\u0131n ekran\u0131nda ve an\u0131nda g\u00f6r\u00fcnt\u00fclenmesini istiyorlar. \u201cPush notification\u201d da denen anl\u0131k bildirimlerin, ma\u00e7 sonu\u00e7lar\u0131 vb. uygulamalarla, \u00f6zellikle gen\u00e7 t\u00fcketiciler aras\u0131nda benimsenmesi, i\u015fletmelere iyi bir pazarlama f\u0131rsat\u0131 sunuyor: Mobilde m\u00fc\u015fterilerinizle h\u0131zl\u0131 etkile\u015fime ge\u00e7mek, anl\u0131k bildirimlerle m\u00fcmk\u00fcn.<\/p>\n<p>Anl\u0131k bildirimler etkili bir mikro pazarlama \u00f6rne\u011fidir. Uygulaman\u0131z yard\u0131m\u0131yla kullan\u0131c\u0131lar\u0131n\u0131za k\u0131sa mesajlar g\u00f6nderirsiniz. Farkl\u0131 mesaj t\u00fcrlerinde g\u00f6nderinin okunmas\u0131 i\u00e7in kullan\u0131c\u0131n\u0131n onu a\u00e7mas\u0131 gerekir. Buna kar\u015f\u0131n anl\u0131k mesajlarda g\u00f6nderi, kullan\u0131c\u0131n\u0131n mobil cihaz\u0131n\u0131n ekran\u0131nda do\u011frudan g\u00f6r\u00fcnt\u00fclenir. \u00dcstelik bunun i\u00e7in uygulaman\u0131n o esnada \u00e7al\u0131\u015f\u0131r durumda olmas\u0131 da gerekmez. Bu sayede kullan\u0131c\u0131lar\u0131n\u0131za direkt ula\u015fma \u015fans\u0131n\u0131 elde etmi\u015f olursunuz. Anl\u0131k bildirimlerin dikkat \u00e7ekme oran\u0131 \u00e7ok y\u00fcksektir ve do\u011fru kullan\u0131ld\u0131\u011f\u0131 m\u00fcddet\u00e7e, m\u00fc\u015fteri ili\u015fkilerinizi geli\u015ftirmek ve fark\u0131ndal\u0131k yaratmak i\u00e7in olduk\u00e7a etkili bir ara\u00e7 olabilir.<\/p>\n<p>Mobil pazarlamada anl\u0131k bildirimlerin kullan\u0131m\u0131na ili\u015fkin baz\u0131 \u00f6nemli noktalara ve i\u015finize nas\u0131l katk\u0131da bulanabilece\u011fine birlikte g\u00f6z atal\u0131m&#8230;<!--more--><\/p>\n<p><strong>An\u0131nda geribildirim al\u0131n<\/strong><\/p>\n<p>\u0130\u015fletmeniz i\u00e7in bir mobil uygulama kullan\u0131yorsan\u0131z, m\u00fc\u015fterilerinizi \u00f6nemli promosyonlar\u0131n\u0131zdan haberdar etmek i\u00e7in anl\u0131k bildirim yollamak son derece etkili bir yol olabilir. Her anl\u0131k bildirim, benzersiz bir etkile\u015fim kimli\u011fiyle g\u00f6nderilebilir. Bu sayede pazarlama mesaj\u0131n\u0131z\u0131 hedef kitleye ki\u015fi baz\u0131nda ve h\u0131zl\u0131 bir \u015fekilde iletmenize yard\u0131mc\u0131 olur.<\/p>\n<p><b>Zamanlanm\u0131\u015f g\u00f6nderimleri kullan\u0131n<\/b><\/p>\n<p>Bir anl\u0131k bildirimi, \u00f6nceden belirledi\u011finiz bir tarih ve zamanda yollanmak \u00fczere zamanlayabilirsiniz. Bu \u015fekilde, \u00f6rne\u011fin d\u00fczenleyece\u011finiz bir etkinli\u011fin duyurusunu, anl\u0131k bildirimlerden yararlanarak hedef kitlenize etkinlikten bir g\u00fcn \u00f6nce otomatik olarak ger\u00e7ekle\u015ftirebilirsiniz.<\/p>\n<p><b>Kullan\u0131c\u0131lar\u0131n\u0131z\u0131 s\u0131kmad\u0131\u011f\u0131n\u0131zdan emin olun<\/b><\/p>\n<p>Anl\u0131k bildirimleri a\u015f\u0131r\u0131 bir s\u0131kl\u0131kta g\u00f6ndermek, zamanla kullan\u0131c\u0131 kaybetmenize neden olabilir. Mobil cihazlar\u0131nda bir uygulaman\u0131n rahats\u0131zl\u0131k verici d\u00fczeyde tekrarlanan anl\u0131k bildirimler g\u00f6ndermesi, kullan\u0131c\u0131lar\u0131n o uygulamay\u0131 kullanmaktan tamamen vazge\u00e7mesiyle sonu\u00e7lanabilir. Bir ileti kullan\u0131c\u0131ya bir f\u0131rsat \u00f6nermiyor veya yeterince \u00f6nemli bir mesaj i\u00e7ermiyorsa, anl\u0131k bildirimleri kullanmamay\u0131 tercih etmek, sizin i\u00e7in daha faydal\u0131 olacakt\u0131r.<\/p>\n<p><b>K\u0131sa ve etkili mesajlar olu\u015fturun<\/b><\/p>\n<p>G\u00f6nderece\u011finiz bildirimlerin m\u00fcmk\u00fcn oldu\u011fu kadar k\u0131sa ve a\u00e7\u0131klay\u0131c\u0131 olmas\u0131na dikkat etmeniz \u00f6nerilir. Gere\u011finden uzun mesajlar, kullan\u0131c\u0131larda olumsuz etki yaratarak etkile\u015fime ge\u00e7melerine engel olabilir.<\/p>\n<p>Do\u011frudan pazarlamada mobil cihazlar\u0131n sundu\u011fu en \u00f6nemli olanaklardan biri olan anl\u0131k bildirimler, do\u011fru bir kullan\u0131m stratejisiyle marka bilinirli\u011finizi ve sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131rmaya yard\u0131mc\u0131 olabilir.<\/p>\n<p>Pazarlama ileti\u015fiminizde anl\u0131k bildirimlerin g\u00fcc\u00fcnden yararlanabilmek i\u00e7in \u00f6ncelikle size bu olana\u011f\u0131 sa\u011flayan bir uygulama sahibi olman\u0131z gerekiyor. MobiRoller teknik altyap\u0131s\u0131ndan yararlanarak i\u015fletmeniz i\u00e7in anl\u0131k bildirimler ve sosyal medya deste\u011fine sahip mobil uygulaman\u0131z\u0131 kolayl\u0131kla geli\u015ftirebilirsiniz. \u0130\u015finizi mobilde b\u00fcy\u00fctmek i\u00e7in siz de MobiRoller ile uygulaman\u0131z\u0131 olu\u015fturmaya <a href=\"https:\/\/blog.mobiroller.com\/hemen-basla\/\">bug\u00fcnden ba\u015flay\u0131n.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130\u015fletmeler mobilin \u00f6nemini \u00e7oktan kavrad\u0131lar, ancak sat\u0131\u015flar ve indirimlere ait bildirimlerin m\u00fc\u015fterinin mesaj kutusuna d\u00fc\u015fmesi, art\u0131k onlar i\u00e7in yeterli de\u011fil. Onlar, bildirimlerin kullan\u0131c\u0131n\u0131n ekran\u0131nda ve an\u0131nda g\u00f6r\u00fcnt\u00fclenmesini istiyorlar. \u201cPush notification\u201d da denen anl\u0131k bildirimlerin, ma\u00e7 sonu\u00e7lar\u0131 vb. uygulamalarla, \u00f6zellikle gen\u00e7 t\u00fcketiciler aras\u0131nda benimsenmesi, i\u015fletmelere iyi bir pazarlama f\u0131rsat\u0131 sunuyor: Mobilde m\u00fc\u015fterilerinizle h\u0131zl\u0131 etkile\u015fime ge\u00e7mek, anl\u0131k [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[110,75,76,54],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Anl\u0131k bildirimler mobil pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za nas\u0131l katk\u0131da bulunur? - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anl\u0131k bildirimler mobil pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za nas\u0131l katk\u0131da bulunur? - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"\u0130\u015fletmeler mobilin \u00f6nemini \u00e7oktan kavrad\u0131lar, ancak sat\u0131\u015flar ve indirimlere ait bildirimlerin m\u00fc\u015fterinin mesaj kutusuna d\u00fc\u015fmesi, art\u0131k onlar i\u00e7in yeterli de\u011fil. Onlar, bildirimlerin kullan\u0131c\u0131n\u0131n ekran\u0131nda ve an\u0131nda g\u00f6r\u00fcnt\u00fclenmesini istiyorlar. \u201cPush notification\u201d da denen anl\u0131k bildirimlerin, ma\u00e7 sonu\u00e7lar\u0131 vb. uygulamalarla, \u00f6zellikle gen\u00e7 t\u00fcketiciler aras\u0131nda benimsenmesi, i\u015fletmelere iyi bir pazarlama f\u0131rsat\u0131 sunuyor: Mobilde m\u00fc\u015fterilerinizle h\u0131zl\u0131 etkile\u015fime ge\u00e7mek, anl\u0131k [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-05-14T13:00:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-070514-mobil-pazarlama-300-e1400079868925.jpg\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"Anl\u0131k bildirimler mobil pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za nas\u0131l katk\u0131da bulunur?\",\"datePublished\":\"2014-05-14T13:00:56+00:00\",\"dateModified\":\"2014-05-14T13:00:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\"},\"wordCount\":605,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#organization\"},\"keywords\":[\"anl\u0131k bildirim\",\"mobil\",\"mobil pazarlama\",\"mobil uygulama\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\",\"url\":\"https:\/\/blog.mobiroller.com\/tr\/anlik-bildirimler-mobil-pazarlama-calismalariniza-nasil-katkida-bulunur\/\",\"name\":\"Anl\u0131k bildirimler mobil pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131za nas\u0131l katk\u0131da bulunur? 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