{"id":8706,"date":"2014-07-18T10:00:50","date_gmt":"2014-07-18T07:00:50","guid":{"rendered":"https:\/\/blog.mobiroller.com\/?p=8706"},"modified":"2014-07-18T10:00:50","modified_gmt":"2014-07-18T07:00:50","slug":"kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi","status":"publish","type":"post","link":"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/","title":{"rendered":"K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-full wp-image-8707\" src=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-070714-mobil-eglence-kultur-sanat-300-e1404745242236.jpg\" alt=\"K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi\" width=\"300\" height=\"209\" \/>Kullan\u0131c\u0131lara do\u011fru zamanda do\u011fru i\u00e7erikle ula\u015fman\u0131n b\u00fcy\u00fck \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131 k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobil pazarlaman\u0131n, ideal bir mecra oldu\u011fu s\u00f6ylenebilir. Bir etkinlik plan\u0131 yapmak ve bo\u015f zaman aktiviteleri ile ilgili \u00f6nceden bilgi edinmek, mobil uygulamalar yard\u0131m\u0131yla kolayla\u015f\u0131yor. \u00dcstelik mobil, ki\u015fisel olu\u015fu ve t\u00fcketicilere 7\/24 eri\u015fim olana\u011f\u0131 sa\u011flamas\u0131 nedeniyle de, e\u011flence sekt\u00f6r\u00fcyle \u00f6nemli ortakl\u0131klar ta\u015f\u0131yor.<\/p>\n<p>Ba\u011flanabilirlik, \u00e7oklu ekran ve mobilite kavramlar\u0131 TV, radyo ve yaz\u0131l\u0131 bas\u0131n gibi geleneksel pazarlama mecralar\u0131nda b\u00fcy\u00fck bir de\u011fi\u015fime \u00f6nc\u00fcl\u00fck etti. \u00d6zellikle etkile\u015fimin b\u00fcy\u00fck \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131 e\u011flence sekt\u00f6r\u00fcnde markalar art\u0131k geleneksel mecralarda da, mobile entegre kampanyalar y\u00fcr\u00fct\u00fcyor ve bunlardan olumlu geri d\u00f6n\u00fc\u015fler al\u0131yor.<\/p>\n<p>K\u00fclt\u00fcr, sanat ve e\u011flence d\u00fcnyas\u0131nda mobilin faydalar\u0131, uygulama alanlar\u0131 ve yak\u0131n gelece\u011fine dair \u00f6ng\u00f6r\u00fcleri sizler i\u00e7in bir araya getirdik&#8230;<!--more--><\/p>\n<p><strong>Zaman, mekan ve teknoloji<\/strong><\/p>\n<p>K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fanlar i\u00e7in ayl\u0131k ve y\u0131ll\u0131k takvimler, son derece \u00f6nemli bile\u015fenler. Kullan\u0131c\u0131lar bir konserin hangi tarihte ger\u00e7ekle\u015fece\u011fi ya da bir filmin hangi tarihte, nerede g\u00f6sterime girece\u011fi gibi konularda bilgi edinmek i\u00e7in mobil cihazlar\u0131n\u0131 kullan\u0131yor; uygulamalar yard\u0131m\u0131yla son dakika etkinlik haberleri ve \u00f6zel tekliflerden an\u0131nda haberdar oluyorlar.<\/p>\n<p>Konum bazl\u0131 uygulamalar ve anl\u0131k bildirim kampanyalar\u0131 da, mobilin bu sekt\u00f6re sundu\u011fu maliyet etkin \u00e7\u00f6z\u00fcmler aras\u0131nda: Mobil uygulamalar arac\u0131l\u0131\u011f\u0131yla kullan\u0131c\u0131lar\u0131n konumlar\u0131 ve ilgi alanlar\u0131 hakk\u0131nda ayr\u0131nt\u0131l\u0131 bilgi sahibi olunabiliyor. Edinilen bu bilgiler yard\u0131m\u0131yla hedef kitleye, ili\u015fkili i\u00e7erik sunulmas\u0131 m\u00fcmk\u00fcn oluyor. Mobil uygulamalar, kullan\u0131c\u0131lar\u0131 i\u015fletmenin veya organizasyonun web sayfas\u0131na, sosyal medya grubuna ya da \u00fcr\u00fcnlerine y\u00f6nlendirmek i\u00e7in de etkili ara\u00e7lar.<\/p>\n<p>Kullan\u0131c\u0131larla ger\u00e7ek zamanl\u0131 ileti\u015fim olana\u011f\u0131 sunan mobilden, e\u011flence sekt\u00f6r\u00fcn\u00fcn her alan\u0131nda aktif olarak yararlan\u0131l\u0131yor. H\u0131zl\u0131 uygulama olana\u011f\u0131 ve \u00f6l\u00e7\u00fclebilirlik; mesaj bazl\u0131 oylama uygulamalar\u0131, mobil kupon ve teklifler, yaz\u0131l\u0131 mesaj ve etkile\u015fimli ekran uygulamalar\u0131\u2026 Mobil, \u00a0k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in her zaman yeniliklerle dolu.<\/p>\n<p><b>E\u011flencenin gelece\u011fi mobilde<\/b><\/p>\n<p>Geride b\u0131rakt\u0131\u011f\u0131m\u0131z y\u0131l oldu\u011fu gibi, 2014 y\u0131l\u0131 da k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fcn\u00fcn mobil ile i\u015fbirli\u011fi a\u00e7\u0131s\u0131ndan olduk\u00e7a yenilik\u00e7i ve verimli ge\u00e7iyor: Sosyal medya kullan\u0131c\u0131 gruplar\u0131, etkinlik sayfalar\u0131, dijital yay\u0131nlar ve organizasyonlar birer birer kendilerine ait mobil uygulamalar\u0131n\u0131 yay\u0131nl\u0131yor ve kullan\u0131c\u0131lar\u0131na mobil cihazlar arac\u0131l\u0131\u011f\u0131yla ula\u015f\u0131yorlar.<\/p>\n<p>Mobil ya\u015fam bi\u00e7iminin benimsenmesi, \u00f6n\u00fcm\u00fczdeki y\u0131lllarda haber, kitap ve seyahat alanlar\u0131nda oldu\u011fu gibi k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fcnde de mobil kullan\u0131m\u0131n\u0131n artaca\u011f\u0131n\u0131 g\u00f6steriyor. Daha rafine ve hedefli bilgiyi, daha etkin bir bi\u00e7imde sunmak, \u015fimdilik bu alandaki temel m\u00fccadele. Yap\u0131mc\u0131 \u015firketler ve organizasyon firmalar\u0131, kul\u00fcp i\u015fletmecileri i\u00e7in hedef kitleyle an\u0131nda etkile\u015fim kurmak, sat\u0131\u015f yapmak, sadakat programlar\u0131 ve m\u00fc\u015fteri veritaban\u0131 olu\u015fturmak i\u00e7in mobil mecra, say\u0131s\u0131z avantajlar sunuyor.<\/p>\n<p>Siz de i\u015fletmenize ait bir mobil uygulama olu\u015fturmak istiyorsan\u0131z, MobiRoller\u2019\u0131n geli\u015fmi\u015f \u00f6zellikleri ve esnek fiyatland\u0131rma modellerine bir g\u00f6z atman\u0131z\u0131 \u00f6neririz. Hi\u00e7bir teknik bilgiye gereksinim duymaks\u0131z\u0131n, yaln\u0131zca bir ka\u00e7 dakika i\u00e7inde siz de kendi iPhone ve Android <a href=\"https:\/\/blog.mobiroller.com\/hemen-basla\/\">uygulaman\u0131z\u0131 haz\u0131rlamaya hemen ba\u015flayabilirsiniz<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kullan\u0131c\u0131lara do\u011fru zamanda do\u011fru i\u00e7erikle ula\u015fman\u0131n b\u00fcy\u00fck \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131 k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobil pazarlaman\u0131n, ideal bir mecra oldu\u011fu s\u00f6ylenebilir. Bir etkinlik plan\u0131 yapmak ve bo\u015f zaman aktiviteleri ile ilgili \u00f6nceden bilgi edinmek, mobil uygulamalar yard\u0131m\u0131yla kolayla\u015f\u0131yor. \u00dcstelik mobil, ki\u015fisel olu\u015fu ve t\u00fcketicilere 7\/24 eri\u015fim olana\u011f\u0131 sa\u011flamas\u0131 nedeniyle de, e\u011flence sekt\u00f6r\u00fcyle \u00f6nemli ortakl\u0131klar [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[209,206,204,208,205,207],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi - Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"og:description\" content=\"Kullan\u0131c\u0131lara do\u011fru zamanda do\u011fru i\u00e7erikle ula\u015fman\u0131n b\u00fcy\u00fck \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131 k\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobil pazarlaman\u0131n, ideal bir mecra oldu\u011fu s\u00f6ylenebilir. Bir etkinlik plan\u0131 yapmak ve bo\u015f zaman aktiviteleri ile ilgili \u00f6nceden bilgi edinmek, mobil uygulamalar yard\u0131m\u0131yla kolayla\u015f\u0131yor. \u00dcstelik mobil, ki\u015fisel olu\u015fu ve t\u00fcketicilere 7\/24 eri\u015fim olana\u011f\u0131 sa\u011flamas\u0131 nedeniyle de, e\u011flence sekt\u00f6r\u00fcyle \u00f6nemli ortakl\u0131klar [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobil Uygulama Yap, Yapt\u0131r ve Para Kazan | Mobiroller\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mobiroller\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-18T07:00:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/front-cdn.mobiroller.com\/wp-content\/uploads\/MR-070714-mobil-eglence-kultur-sanat-300-e1404745242236.jpg\" \/>\n<meta name=\"author\" content=\"Mobiroller App Builder\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:site\" content=\"@mobiroller\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobiroller App Builder\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\"},\"author\":{\"name\":\"Mobiroller App Builder\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#\/schema\/person\/d22368c9621e0d1af6bb69ef242c889b\"},\"headline\":\"K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi\",\"datePublished\":\"2014-07-18T07:00:50+00:00\",\"dateModified\":\"2014-07-18T07:00:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\"},\"wordCount\":652,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/#organization\"},\"keywords\":[\"\u00e7oklu ekran uygulamalar\u0131\",\"e\u011flence sekt\u00f6r\u00fc\",\"etkinlik planlama\",\"konum bilgileri\",\"k\u00fclt\u00fcr sanat\",\"mobil ya\u015fam\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\",\"url\":\"https:\/\/blog.mobiroller.com\/tr\/kultur-sanat-ve-eglence-sektoru-icin-mobilin-onemi\/\",\"name\":\"K\u00fclt\u00fcr, sanat ve e\u011flence sekt\u00f6r\u00fc i\u00e7in mobilin \u00f6nemi - 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