As a business owner, it’s important to keep your customers engaged and informed about your products and services. One effective way to do this is through e-mail marketing campaigns. If you have a mobile app for your business, promoting it through e-mail can be a great way to drive app downloads and increase user engagement. I feel like I hear your inner voice. “How can I create an app?” “How can I promote my app?” “I don’t know how to code, how can I use the control panel?” Well, these questions are answered now. If you don’t have an app yet, Mobiroller can be a great tool for you to create an app without coding knowledge.
Here are the top 5 mobile app promotion e-mails that you can use to get the word out about your app:
Introducing our new mobile app!
The first e-mail in your campaign should be an introduction to your new mobile app. This e-mail should highlight the benefits of using the app and provide instructions on how to download it.
The benefits of using our mobile app
In this e-mail, you can go into more detail about the specific features and benefits of your app. This is a great opportunity to showcase the unique value that your app provides and why your customers should use it.
Special offer for app users
Everyone loves a good deal, and offering a special promotion or discount to app users is a great way to encourage them to use your app more frequently. You can offer a discount on purchases made through the app, or offer exclusive deals and promotions that are only available through the app.
More features added to the app
As you continue to develop and improve your app, be sure to let your customers know about new features and updates. This can help keep them engaged and encourage them to continue using the app.
Last chance to redeem your discount
If you’re offering a limited-time promotion or discount for app users, be sure to remind them of it before it expires. This can help drive more app usage and encourage customers to take advantage of the offer before it’s too late.
We gave you some ideas above, but let’s make it more solid! We have used the shopping app as an example. However, you can use the below templates and tailor them for your business. Don’t forget to add some humor, because most of the mailing campaigns are boring.
E-mail 1: Introducing our new mobile app!
Hey there, tech-savvy humans!
We’re thrilled to announce the launch of our new mobile app, and we think you’re going to love it. It’s like a little robot assistant that you can carry around in your pocket, always ready to help with whatever you need.
Think of all the things you can do with our app: shop from anywhere, access exclusive deals and promotions, stay up-to-date on new products and services, and so much more. It’s like having a personal shopper and entertainment center all in one convenient package.
To download the app, simply visit the App Store or Google Play store and search for our business name. Trust us, you won’t be disappointed.
E-mail 2: The benefits of using our mobile app
Hello again, [company name] enthusiasts!
We wanted to remind you about all the amazing benefits of using our mobile app. Here are just a few of the things you can do with it:
- Shop from anywhere, at any time: No need to leave the comfort of your couch to get your shopping fix. Just open up our app and start browsing!
- Access exclusive deals and promotions: Who doesn’t love a good deal? With our app, you’ll get access to special offers and discounts that you won’t find anywhere else.
- Stay up-to-date on new products and services: Our app is like a personal update center, keeping you informed about all the latest and greatest things we have to offer.
- Quickly find what you’re looking for: No more scrolling through pages and pages of products. Our app makes it easy to find exactly what you’re looking for.
- Save your favorite products for later: See something you love but not quite ready to buy? No problem – just save it to your app wishlist and come back to it later.
We hope these benefits have convinced you to download our app and start enjoying all it has to offer.
E-mail 3: Special offer for app users
Hey app users, listen up!
We have a special treat just for you. As a thank you for using our app, we’re offering a 25% discount on your next purchase. Just use the promo code “APP25” at checkout to redeem this offer.
But act fast, because this offer is only available for a limited time. Don’t miss out on the chance to save on all your favorite products.
E-mail 4: More features added to the app
Attention app users: we’ve just added some exciting new features to our app, and we think you’re going to love them. Here’s what’s new:
- Track your orders in real-time: No more waiting around for your delivery to arrive. With our app, you can see exactly where your package is and when it’s expected to arrive.
- Leave reviews and ratings on products: Have an opinion on one of our products? Let us (and other customers) know by leaving a review on our app.
- Connect with other customers through our chat module: Want to chat with other people who love our products as much as you do? Our app has a chat section where you can connect with other customers and share your thoughts.
We hope these new features make your shopping experience even better. Thanks for using our app!
E-mail 5: Last chance to redeem your discount
Don’t miss out, app users! Today is the last day to redeem your special 25% discount on your next purchase. Just use the promo code “APP25” at checkout to save on all your favorite products.
We hope you’ve been enjoying all the benefits of using our mobile app. If you haven’t already, be sure to download it and start enjoying these perks today.
Thanks for your loyalty, and happy shopping!
By using these e-mails as part of your mobile app promotion campaign, you can effectively drive app downloads and increase user engagement. You can also read this article to know more about how to promote your app other than mail marketing. Happy marketing!